04 декабря 2016 г.

Победители в номинации Automobiles



Agency (city): Weapon7

Creative Director(s): Jason Cascarina, Anthony McGinty, Jeremy Garner (Executive Creative Director)

Copywriter(s): Jason Cascarina

Art Director(s): Anthony McGinty

Production Company (& City): Pulse Films, London

Film Director(s): Ben Newman

Production Company Producer(s): Oliver Roksill

Agency Producer(s): Adam Walker (AMV)

Managing Director(s): Sven Kuster, Sascha Martini

Concept: Stephan Deisenhofer, Bea Seggering

Interactive Designer: Jens Lembke

Technical Director: Paul Schmidt

Programmer: Dennis Hantke, Andreas Hanft

Account Supervisor: Sven Wetzel

Account Manager: Antje Koenig

Producer (Production company): Phillip Mall (Markenfilm)

Short explanation

We were asked to celebrate the fact that a smart fortwo only has two seats. Which makes it a lot of fun for two people.

So, we set out to film something that had never been attempted before. We asked two world-class skaters if it was possible for them to perform tricks on the same board simultaneously. And captured the astonishing result.

Description

The smart fortwo is a pioneering compact vehicle that offers economical, agile city driving. But it has no back seats. We were asked to bring to life the unique experience offered by the smart and celebrate the fact it was designed purely to be enjoyed by two people.



Agency (city): DDB Sydney

Creative Director(s): Steve Wakelam and Nick Pringle

Copywriter(s): Steve Wakelam and Nick Pringle

Art Director(s): Steve Wakelam and Nick Pringle

Photographer(s): Andreas Bommert

Short explanation

We've all been there: you're searching for a parking spot and the only space is between a rock and a hard place.





Epica Awards - один из самых престижных рекламных конкурсов Европы. Жюри конкурса составляют редакторы 32-х изданий о рекламе и маркетинге из 23-х стран мира. Члены жюри отмечают лучшие работы в наржуной, печатной, итерактивной и телевизионной рекламе, созданной европейскими агентствами.
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2011
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