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Cannes Lions 2009 - Media Lions (1 )



AN APPRENTICE'S HEART
Type of Entry:Use of Media
Category:Best Use of Television
Title:AN APPRENTICE'S HEART
Advertiser/Client:UNILEVER
Product/Service:BECEL
Entrant Company:NEW CONTENT Sao Paolo, BRAZIL
Advertising Agency:NEW CONTENT Sao Paolo, BRAZIL

Creative Credits
20 MILLION EXPERIENCES
Type of Entry:Use of Media
Category:Best Use of Television
Title:20 MILLION EXPERIENCES
Advertiser/Client:TATA SKY
Product/Service:SATELLITE TELEVISION PROVIDER
Entrant Company:MAXUS Mumbai, INDIA
Media Agency:MAXUS Mumbai, INDIA

Creative Credits
BOTELYA
Type of Entry:Use of Media
Category:Best Use of Cinema
Title:BOTELYA
Advertiser/Client:JOHNSON & JOHNSON
Product/Service:JOHNSON'S BABY OIL
Entrant Company:UNIVERSAL McCANN Makati City, THE PHILIPPINES
Media Agency:UNIVERSAL McCANN Makati City, THE PHILIPPINES

Creative Credits
CINEMESSENGER
Type of Entry:Use of Media
Category:Best Use of Cinema
Title:CINEMESSENGER
Advertiser/Client:MK2
Product/Service:VIDEO-ON-DEMAND WEBSITE
Entrant Company:GREY Paris, FRANCE
Advertising Agency:GREY Paris, FRANCE

Creative Credits
MIDAS TOUCH
Type of Entry:Use of Media
Category:Best Use of Radio
Title:MIDAS TOUCH
Advertiser/Client:NOKIA INDIA
Product/Service:NOKIA 5800 XPRESSMUSIC
Entrant Company:MAXUS INDIA Gurgaon, INDIA
Media Agency:MAXUS INDIA Gurgaon, INDIA

Creative Credits
DOUBT
Type of Entry:Use of Media
Category:Best Use of Radio
Title:DOUBT
Advertiser/Client:THE AIDS TASK FORCE
Product/Service:INTERNATIONAL AIDS DAY
Entrant Company:SHALMOR AVNON AMICHAY/Y&R INTERACTIVE TEL AVIV, ISRAEL
Advertising Agency:SHALMOR AVNON AMICHAY/Y&R INTERACTIVE TEL AVIV, ISRAEL

Creative Credits
THE BULLETPROOF AD
Type of Entry:Use of Media
Category:Best Use of Magazines
Title:THE BULLETPROOF AD
Advertiser/Client:BMW
Product/Service:BMW SECURITY X5
Entrant Company:MAB Berlin, GERMANY
Advertising Agency:MAB Berlin, GERMANY
Media Agency:MEDIAPLUS AGENTURGRUPPE F?R INNOVATIVE MEDIA Munich, GERMANY

Creative Credits
GIVE ME A THIRD CHANCE
Type of Entry:Use of Media
Category:Best Use of Magazines
Title:GIVE ME A THIRD CHANCE
Advertiser/Client:BANGKOK SCHOOL FOR THE BLIND
Product/Service:SCHOOL FOR THE BLIND
Entrant Company:PUBLICIS THAILAND Bangkok, THAILAND
Advertising Agency:PUBLICIS THAILAND Bangkok, THAILAND

Creative Credits
SCRIBBLE
Type of Entry:Use of Media
Category:Best Use of Newspapers
Title:SCRIBBLE
Advertiser/Client:VW
Product/Service:72 HOUR SALE
Entrant Company:ACW GREY TEL AVIV, ISRAEL
Advertising Agency:ACW GREY TEL AVIV, ISRAEL
Media Agency:MEDIACOM ISRAEL Ramat Gan, ISRAEL

Creative Credits
WARM UP
Type of Entry:Use of Media
Category:Best Use of Outdoor
Title:WARM UP
Advertiser/Client:KRAFT
Product/Service:STOVE TOP STUFFING
Entrant Company:MEDIAVEST USA New York, USA
Media Agency:MEDIAVEST USA New York, USA

Creative Credits
THE SENSORY LIGHT BOX
Type of Entry:Use of Media
Category:Best Use of Outdoor
Title:THE SENSORY LIGHT BOX
Advertiser/Client:NIKON
Product/Service:CAMERA
Entrant Company:CHEIL WORLDWIDE Seoul, KOREA
Advertising Agency:CHEIL WORLDWIDE Seoul, KOREA

Creative Credits
THE LONGER THEY'RE HERE ...
Type of Entry:Use of Media
Category:Best Use of Outdoor
Title:THE LONGER THEY'RE HERE ...
Advertiser/Client:YOUTH OFF THE STREETS
Product/Service:HOMELESSNESS CHARITY
Entrant Company:LAVENDER* Sydney, AUSTRALIA
Advertising Agency:LAVENDER* Sydney, AUSTRALIA

Creative Credits
LIVE TEXT INTERACTIVE POSTER
Type of Entry:Use of Media
Category:Best Use of Outdoor
Title:LIVE TEXT INTERACTIVE POSTER
Advertiser/Client:VIRGIN TRAINS
Product/Service:VIRGIN TRAINS
Entrant Company:ELVIS COMMUNICATIONS London, UNITED KINGDOM
Advertising Agency:ELVIS COMMUNICATIONS London, UNITED KINGDOM
Media Agency:MANNING GOTTLIEB OMD London, UNITED KINGDOM

Creative Credits
TRILLION DOLLAR BILLBOARD
Type of Entry:Use of Media
Category:Best Use of Outdoor
Title:TRILLION DOLLAR BILLBOARD
Advertiser/Client:THE ZIMBABWEAN
Product/Service:THE ZIMBABWEAN NEWSPAPER
Entrant Company:TBWA\HUNT\LASCARIS JOHANNESBURG, SOUTH AFRICA
Advertising Agency:TBWA\HUNT\LASCARIS JOHANNESBURG, SOUTH AFRICA

Creative Credits
KIT KAT MAIL 2009
Type of Entry:Use of Media
Category:Best Use of Ambient Media: Small Scale
Title:KIT KAT MAIL 2009
Advertiser/Client:NESTL% CONFECTIONERY
Product/Service:KIT KAT
Entrant Company:JWT JAPAN Tokyo, JAPAN
Advertising Agency:JWT JAPAN Tokyo, JAPAN

Creative Credits
GUERILLA GARBAGE
Type of Entry:Use of Media
Category:Best Use of Ambient Media: Small Scale
Title:GUERILLA GARBAGE
Advertiser/Client:IKEA
Product/Service:2009 IKEA CATALOGUE
Entrant Company:303 ADVERTISING Perth, AUSTRALIA
Advertising Agency:303 ADVERTISING Perth, AUSTRALIA

Creative Credits
THE DRIVING FORCE
Type of Entry:Use of Media
Category:Best Use of Ambient Media: Small Scale
Title:THE DRIVING FORCE
Advertiser/Client:BRIDGESTONE NEW ZEALAND
Product/Service:FIRESTONE TYRES
Entrant Company:OMD NEW ZEALAND Auckland, NEW ZEALAND
Media Agency:OMD NEW ZEALAND Auckland, NEW ZEALAND

Creative Credits
TAGS
Type of Entry:Use of Media
Category:Best Use of Ambient Media: Small Scale
Title:TAGS
Advertiser/Client:ARS HUMANO
Product/Service:HEALTHCARE INSURANCE
Entrant Company:PAGES BBDO Santo Domingo, DOMINICAN REPUBLIC
Advertising Agency:PAGES BBDO Santo Domingo, DOMINICAN REPUBLIC
Media Agency:OMD DOMINICANA Santo Domingo, DOMINICAN REPUBLIC

Creative Credits
THE ELUSIVE COASTER
Type of Entry:Use of Media
Category:Best Use of Ambient Media: Small Scale
Title:THE ELUSIVE COASTER
Advertiser/Client:SAB MILLER INDIA
Product/Service:ANTI-DRINK DRIVING CAMPAIGN
Entrant Company:OGILVY & MATHER Bangalore, INDIA
Advertising Agency:OGILVY & MATHER Bangalore, INDIA

Creative Credits
TRILLION DOLLAR FLYER
Type of Entry:Use of Media
Category:Best Use of Ambient Media: Small Scale
Title:TRILLION DOLLAR FLYER
Advertiser/Client:THE ZIMBABWEAN
Product/Service:THE ZIMBABWEAN NEWSPAPER
Entrant Company:TBWA\HUNT\LASCARIS JOHANNESBURG, SOUTH AFRICA
Advertising Agency:TBWA\HUNT\LASCARIS JOHANNESBURG, SOUTH AFRICA

Creative Credits
CURRENCY
Type of Entry:Use of Media
Category:Best Use of Ambient Media: Small Scale
Title:CURRENCY
Advertiser/Client:IN GANDHI'S SHOES
Product/Service:NON-PROFIT ORGANISATION
Entrant Company:PUBLICIS INDIA Gurgaon, INDIA
Advertising Agency:PUBLICIS INDIA Gurgaon, INDIA
Media Agency:ZENITHOPTIMEDIA Gurgaon, INDIA

Creative Credits
ILLUMINA LA CITT? DI MILANO
Type of Entry:Use of Media
Category:Best Use of Ambient Media: Large Scale
Title:ILLUMINA LA CITT? DI MILANO
Advertiser/Client:COCA-COLA ITALY
Product/Service:COCA-COLA
Entrant Company:STARCOM ITALIA Milan, ITALY
Media Agency:STARCOM ITALIA Milan, ITALY

Creative Credits
HALF PRICE
Type of Entry:Use of Media
Category:Best Use of Ambient Media: Large Scale
Title:HALF PRICE
Advertiser/Client:DAIMLER
Product/Service:SMART
Entrant Company:PONTO DE CRIA+?O S?o Paulo, BRAZIL
Advertising Agency:PONTO DE CRIA+?O S?o Paulo, BRAZIL

Creative Credits
THE CORAL CEMETERY
Type of Entry:Use of Media
Category:Best Use of Ambient Media: Large Scale
Title:THE CORAL CEMETERY
Advertiser/Client:THE GREEN PARTY
Product/Service:RED CORAL REEF
Entrant Company:SHIMONI FINKELSTEIN DRAFTFCB Tel Aviv, ISRAEL
Advertising Agency:SHIMONI FINKELSTEIN DRAFTFCB Tel Aviv, ISRAEL

Creative Credits
PIRACY
Type of Entry:Use of Media
Category:Best Use of Special Events and Stunt/Live Advertising
Title:PIRACY
Advertiser/Client:FOMPI/C. A. CINEMAS
Product/Service:ANTI-PIRACY CAMPAIGN
Entrant Company:LEO BURNETT GUATEMALA Guatemala City, GUATEMALA
Advertising Agency:LEO BURNETT GUATEMALA Guatemala City, GUATEMALA
Media Agency:STARCOM Guatemala City, GUATEMALA

Creative Credits

24.06.2009


2010
2009

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