28 марта 2024 г.

Cannes Lions 2009 - Призеры в номинации PR



PROTECTING FUTURES

Type of Entry:Sectors & Services
Category:Consumer Goods, including FMCG and household products
Title:PROTECTING FUTURES
Advertiser/Client:PROCTER & GAMBLE
Product/Service:FEMININE HYGIENE
Entrant Company:MS&L New York, USA
PR/Advertising Agency:MS&L New York, USA
2nd PR/Advertising Agency:LEO BURNETT USA Chicago, USA

Creative Credits
WORLD'S FIRST EPHEMERAL MUSEUM

Type of Entry:Sectors & Services
Category:Consumer Goods, including FMCG and household products
Title:WORLD'S FIRST EPHEMERAL MUSEUM
Advertiser/Client:DIAGEO PORTUGAL
Product/Service:PAMPERO RUM
Entrant Company:LEO BURNETT LISBOA, PORTUGAL
PR/Advertising Agency:LEO BURNETT LISBOA, PORTUGAL
2nd PR/Advertising Agency:ARC WORLDWIDE LISBOA Lisbon, PORTUGAL

Creative Credits
LOVE DISTANCE

Type of Entry:Sectors & Services
Category:Healthcare and Services
Title:LOVE DISTANCE
Advertiser/Client:SAGAMI RUBBER INDUSTRIES
Product/Service:CONTRACEPTIVE
Entrant Company:GT Tokyo, JAPAN
PR/Advertising Agency:GT Tokyo, JAPAN

Creative Credits
ZURICH'S BEING SOLD

Type of Entry:Sectors & Services
Category:Media, Arts and Entertainment
Title:ZURICH'S BEING SOLD
Advertiser/Client:CABARET VOLTAIRE
Product/Service:CABARET
Entrant Company:SPILLMANN/FELSER/LEO BURNETT Zurich, SWITZERLAND
PR/Advertising Agency:SPILLMANN/FELSER/LEO BURNETT Zurich, SWITZERLAND

Creative Credits
YUBARI
http://work.canneslions.com/winners_media/pr/avp/00089_AVP.flv
Type of Entry:Sectors & Services
Category:Travel, Tourism & Leisure
Title:YUBARI
Advertiser/Client:YUBARI RESORT
Product/Service:TOWN PROMOTION
Entrant Company:BEACON COMMUNICATIONS Tokyo, JAPAN
PR/Advertising Agency:BEACON COMMUNICATIONS Tokyo, JAPAN

Creative Credits
BEST JOB IN THE WORLD

Type of Entry:Sectors & Services
Category:Travel, Tourism & Leisure
Title:BEST JOB IN THE WORLD
Advertiser/Client:TOURISM QUEENSLAND
Product/Service:ISLANDS OF THE GREAT BARRIER REEF
Entrant Company:CUMMINSNITRO Brisbane, AUSTRALIA
PR/Advertising Agency:CUMMINSNITRO Brisbane, AUSTRALIA

Creative Credits
KHEDE KASRA

Type of Entry:Sectors & Services
Category:Charity and not for profit
Title:KHEDE KASRA
Advertiser/Client:HARIRI FOUNDATION
Product/Service:WOMEN EMPOWERMENT PROGRAM
Entrant Company:LEO BURNETT BEIRUT, LEBANON
PR/Advertising Agency:LEO BURNETT BEIRUT, LEBANON

Creative Credits
SELLING HOPE

Type of Entry:Sectors & Services
Category:Charity and not for profit
Title:SELLING HOPE
Advertiser/Client:PORTUGUESE RED CROSS
Product/Service:CHARITY AWARENESS
Entrant Company:LEO BURNETT LISBOA, PORTUGAL
PR/Advertising Agency:LEO BURNETT LISBOA, PORTUGAL
2nd PR/Advertising Agency:ARC WORLDWIDE LISBOA Lisbon, PORTUGAL

Creative Credits
BRING BACK PEACE

Type of Entry:Sectors & Services
Category:Public Affairs
Title:BRING BACK PEACE
Advertiser/Client:CAMARA DE COMERCIO DE COSTA RICA/ASOCIACION DE FAMILIARES VICTIMAS DE HOMICIDIO
Product/Service:ANTI-CRIME CAMPAIGN
Entrant Company:DDB COSTA RICA San Jose, COSTA RICA
PR/Advertising Agency:DDB COSTA RICA San Jose, COSTA RICA

Creative Credits
THE GREAT SCHLEP

Type of Entry:Sectors & Services
Category:Public Affairs
Title:THE GREAT SCHLEP
Advertiser/Client:JEWISH COUNCIL FOR EDUCATION AND RESEARCH
Product/Service:PRESIDENTIAL CAMPAIGN
Entrant Company:DROGA5 New York, USA
PR/Advertising Agency:DROGA5 New York, USA

Creative Credits
HONEY, LET'S LICK THE PROBLEM

Type of Entry:Sectors & Services
Category:Corporate Responsibility and Environmental Issues
Title:HONEY, LET'S LICK THE PROBLEM
Advertiser/Client:THE HAAGEN-DAZS BRAND
Product/Service:FROZEN DESSERT
Entrant Company:KETCHUM San Francisco, USA
PR/Advertising Agency:KETCHUM San Francisco, USA
2nd PR/Advertising Agency:GOODBY SILVERSTEIN & PARTNERS San Francisco, USA

Creative Credits
ONE THOUSAND CASMURROS

Type of Entry:Technique
Category:Best Use of the Internet, Digital Media and Social Media
Title:ONE THOUSAND CASMURROS
Advertiser/Client:TV GLOBO
Product/Service:TV MINI-SERIES
Entrant Company:LIVEAD Sao Paulo, BRAZIL
PR/Advertising Agency:LIVEAD Sao Paulo, BRAZIL

Creative Credits
BEST JOB IN THE WORLD

Type of Entry:Technique
Category:Best Use of the Internet, Digital Media and Social Media
Title:BEST JOB IN THE WORLD
Advertiser/Client:TOURISM QUEENSLAND
Product/Service:ISLANDS OF THE GREAT BARRIER REEF
Entrant Company:CUMMINSNITRO Brisbane, AUSTRALIA
PR/Advertising Agency:CUMMINSNITRO Brisbane, AUSTRALIA

Creative Credits
BEAUTIFUL GAME

Type of Entry:Technique
Category:Best Launch or Re-launch
Title:BEAUTIFUL GAME
Advertiser/Client:SPORTECH
Product/Service:THE NEW FOOTBALL POOLS
Entrant Company:RESONATE London, UNITED KINGDOM
PR/Advertising Agency:RESONATE London, UNITED KINGDOM

Creative Credits
PIGS ARE WORTH IT!

Type of Entry:Technique
Category:Best PR led integrated campaign
Title:PIGS ARE WORTH IT!
Advertiser/Client:BPEX
Product/Service:PIG INDUSTRY PRICES
Entrant Company:WEBER SHANDWICK London, UNITED KINGDOM
PR/Advertising Agency:WEBER SHANDWICK London, UNITED KINGDOM

Creative Credits
GUINNESS RALLY

Type of Entry:Technique
Category:Best PR led integrated campaign
Title:GUINNESS RALLY
Advertiser/Client:DIAGEO-GUINNESS USA
Product/Service:BEER
Entrant Company:TAYLOR New York, USA
PR/Advertising Agency:TAYLOR New York, USA

Creative Credits
EARTH HOUR

Type of Entry:Technique
Category:Best International PR campaign
Title:EARTH HOUR
Advertiser/Client:WORLD WILDLIFE FUND FOR NATURE
Product/Service:GLOBAL WARMING AWARENESS
Entrant Company:LEO BURNETT SYDNEY, AUSTRALIA
PR/Advertising Agency:LEO BURNETT SYDNEY, AUSTRALIA

Creative Credits
23.06.2009


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