24 мая 2016 г.

Cannes Lions 2009 - Серебряные призеры в номинации Direct Lions



THE NAVIGATIONLETTER
Type of Entry:Use of Media
Category:Flat Mailing
Title:THE NAVIGATIONLETTER
Advertiser/Client:VOLKSWAGEN
Product/Service:NAVIGATION SYSTEMS
Entrant Company:DDB GERMANY BERLIN, GERMANY
DM/Advertising Agency:DDB GERMANY BERLIN, GERMANY

Creative Credits
FOLDER MAILING
Type of Entry:Use of Media
Category:Direct Response Digital: email marketing
Title:FOLDER MAILING
Advertiser/Client:MERCEDES-BENZ DEUTSCHLAND
Product/Service:MERCEDES-BENZ SPRINTER
Entrant Company:LUKAS LINDEMANN ROSINSKI Hamburg, GERMANY
DM/Advertising Agency:LUKAS LINDEMANN ROSINSKI Hamburg, GERMANY

Creative Credits
VILLAGE WHERE NOTHING EVER HAPPENS
Type of Entry:Use of Media
Category:Direct Response Digital: e-commerce, online advertising & brand awareness
Title:VILLAGE WHERE NOTHING EVER HAPPENS
Advertiser/Client:CONECT
Product/Service:SPECIALISED COUNCIL OF PAY TV THEMATIC CHANNELS
Entrant Company:SHACKLETON Madrid, SPAIN
DM/Advertising Agency:SHACKLETON Madrid, SPAIN

Creative Credits
PEACE MIRROR
Type of Entry:Use of Media
Category:Direct Response Digital: Original use of digital
Title:PEACE MIRROR
Advertiser/Client:SHISEIDO SKINCARE
Product/Service:D-PROGRAM SKINCARE
Entrant Company:HAKUHODO KETTLE Tokyo, JAPAN
DM/Advertising Agency:HAKUHODO Tokyo, JAPAN
2nd DM/Advertising Agency:HAKUHODO KETTLE Tokyo, JAPAN

Creative Credits
TED696 PROJECT
Type of Entry:Use of Media
Category:Ambient Media
Title:TED696 PROJECT
Advertiser/Client:LION NATHAN AUSTRALIA
Product/Service:TOOHEYS EXTRA DRY 696ML
Entrant Company:BMF Sydney, AUSTRALIA
DM/Advertising Agency:BMF Sydney, AUSTRALIA

Creative Credits
STORE+ THE STORE THAT SELLS HOPE
Type of Entry:Strategy
Category:Product Launches
Title:STORE+ THE STORE THAT SELLS HOPE
Advertiser/Client:PORTUGUESE RED CROSS
Product/Service:RED CROSS DONATIONS
Entrant Company:LEO BURNETT LISBOA, PORTUGAL
DM/Advertising Agency:LEO BURNETT LISBOA, PORTUGAL
2nd DM/Advertising Agency:ARC WORLDWIDE LISBOA Lisbon, PORTUGAL

Creative Credits
THE GOMERAN WHISTLE
Type of Entry:Strategy
Category:Traffic Building
Title:THE GOMERAN WHISTLE
Advertiser/Client:WWW.BUSUU.COM
Product/Service:LANGUAGE LEARNING WEB
Entrant Company:LA DESPENSA Madrid, SPAIN
DM/Advertising Agency:LA DESPENSA Madrid, SPAIN

Creative Credits
STORE+ THE STORE THAT SELLS HOPE
Type of Entry:Product & Service
Category:Charities, Public Health & Safety & Public Awareness Messages
Title:STORE+ THE STORE THAT SELLS HOPE
Advertiser/Client:PORTUGUESE RED CROSS
Product/Service:RED CROSS DONATIONS
Entrant Company:LEO BURNETT LISBOA, PORTUGAL
DM/Advertising Agency:LEO BURNETT LISBOA, PORTUGAL

Creative Credits
WAKE UP, HUMANS!
http://work.canneslions.com/winners_media/direct/avp/00068_AVP.flv
Type of Entry:Integrated Campaigns
Category:Best Integrated Campaign Led by Direct Marketing
Title:WAKE UP, HUMANS!
Advertiser/Client:AMNESTY INTERNATIONAL
Product/Service:HUMAN RIGHTS AWARENESS
Entrant Company:AIR Brussels, BELGIUM
DM/Advertising Agency:AIR Brussels, BELGIUM

Creative Credits
YELLOW TREEHOUSE
Type of Entry:Integrated Campaigns
Category:Best Integrated Campaign Led by Direct Marketing
Title:YELLOW TREEHOUSE
Advertiser/Client:YELLOW PAGES
Product/Service:YELLOW PAGES
Entrant Company:AIM PROXIMITY Auckland, NEW ZEALAND
DM/Advertising Agency:AIM PROXIMITY Auckland, NEW ZEALAND
2nd DM/Advertising Agency:COLENSO BBDO Auckland, NEW ZEALAND

Creative Credits
VILLAGE WHERE NOTHING EVER HAPPENS
Type of Entry:Integrated Campaigns
Category:Best Integrated Campaign Led by Direct Marketing
Title:VILLAGE WHERE NOTHING EVER HAPPENS
Advertiser/Client:SPECIALIZED COUNCIL OF PAY TV THEMATIC CHANNELS
Product/Service:MIRAVETE DE LA SIERRA
Entrant Company:SHACKLETON Madrid, SPAIN
DM/Advertising Agency:SHACKLETON Madrid, SPAIN

Creative Credits
TRILLION DOLLAR CAMPAIGN
Type of Entry:Integrated Campaigns
Category:Best Integrated Campaign Led by Direct Marketing
Title:TRILLION DOLLAR CAMPAIGN
Advertiser/Client:THE ZIMBABWEAN
Product/Service:THE ZIMBABWEAN NEWSPAPER
Entrant Company:TBWA\HUNT\LASCARIS JOHANNESBURG, SOUTH AFRICA
DM/Advertising Agency:TBWA\HUNT\LASCARIS JOHANNESBURG, SOUTH AFRICA

Creative Credits
23.06.2009


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