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Золотые призеры в номинации Design

Annual Reports
Annual Reports
Entrant: Bruketa&Zinic, Zagreb
Podravka Food Company
"Well Done"
Credits
Corporate Name of Client: Podravka
Agency: Bruketa&Zinic, Zagreb
Design Company: Bruketa&Zinic, Zagreb
Chief Creative Officers: Davor Bruketa/Nikola Zinic
Creative Directors: Davor Bruketa/Nikola Zinic
Copywriters: Davor Bruketa/Nikola Zinic
Art Directors: Davor Bruketa/Nikola Zinic/Imelda Ramovic/Mirel Hadzijusufovic
Illustrator: Nikola Wolf
Graphic Designers: Imelda Ramovic/Mirel Hadzijusufovic
Typographer: Nikola Djurek

Basic description of the project:
The symbol of Podravka is the heart and its slogan “Company with a heart.” The annual report consists of a big book containing numbers and statistics, and a small book inserted inside the big one that contains the very heart of Podravka as a brand: great Podravka’s recipes. It is printed in invisible, thermo-reactive ink. To be able to read it you need to cover the small booklet in aluminium foil and bake it at 100 degers Celsius for 25 minutes. Then the empty pages will become filled with text, and the illustrations with empty plates with food.
Brochures/Catalogues - Consumer
Brochures/Catalogues - Consumer
Entrant: Ogilvy Frankfurt, Frankfurt
Art Director's Club Germany/Focus Magazine Germany
"Heaven or Hell"
Credits
Corporate Name of Client: Art Director's Club Germany/Focus Magazine Germany
Agency: Ogilvy Frankfurt, Frankfurt
Chief Creative Officer: Delle Krause
Creative Directors: Helmut Meyer/Delle Krause
Copywriters: Delle Krause/Members ADC Germany
Illustrators: Simon Huke/Atak
Graphic Designer: Simon Huke
Production: Thomas Mattner
Art Buying: Christina Hufgard

Basic description of the project:
What’s the right way to apply for a job in an advertising or design agency? Newcomers to the job market (and university graduates) have to avoid numerous traps awaiting the unaware. Prominent German and international creative personalities from the fields of advertising, interactive, and design are giving tips and advice for a correct application (door opener) or a wrong application (mortal sin).
Direct Mail - Business-to-Business
Direct Mail – Business-to-Business
Entrant: kempertrautmann, Hamburg
Conergy
"Points of View"
Credits
Corporate Name of Client: Conergy AG
Agency: kempertrautmann, Hamburg
Creative Director: Tim Belser
Copywriter: Stefan Förster
Art Directors: Philipp Kafkoulas/Oliver Griep/Roman Beesch
Graphic Designer: Sina Rabe
Direct Mail - Consumer
Direct Mail – Consumer
Entrant: Lowe Bangkok, Bangkok
Breeze Excel Washing Detergent
"Torture Test"
Credits
Corporate Name of Client: Unilever Thailand
Agency: Lowe Limited, Bangkok
Creative Directors: Clinton Manson/Dominic Stallard
Copywriter: Clinton Manson
Art Director: Dominic Stallard
SVP Creative Resources: Piyachat Cholasap

Basic description of the project:
We mailed a t-shirt wrapped box that contained a product sample to select women’s social groups across Thailand (including rural areas where tradition mediums like TV and press are limited). Instead of finding a free gift on the inside, the actual box was wrapped with the gift. As predicted, the postal service almost ruined the t-shirts. And if the recipients wanted their t-shirt to look as good as new, all they had to do was wash it once with the product sample.
Display Merchandising/Installations
Display Merchandising/Installations
Entrant: BBDO New York, New York
BBC World
"Cables: Guns"
Credits
Corporate Name of Client: BBC World
Agency: BBDO New York, New York
Chief Creative Officers: David Lubars/Bill Bruce
Executive Creative Director: Eric Silver
Creative Directors: Steve McElligott/Jerome Marucci
Copywriter: Scott Kaplan
Art Director: Chuck Tso
Illustrator: Elizabeth Berrien
Agency Producers: Jd Michaels/Betsy Jablow
Display Merchandising/Installations
Entrant: BBDO New York, New York
BBC World
"Cables: Protest"
Credits
Corporate Name of Client: BBC World
Agency: BBDO New York, New York
Chief Creative Officers: David Lubars/Bill Bruce
Executive Creative Director: Eric Silver
Creative Directors: Steve McElligott/Jerome Marucci
Copywriter: Scott Kaplan
Art Director: Chuck Tso
Illustrator: Elizabeth Berrien
Agency Producers: Jd Michaels/Betsy Jablow
Display Merchandising/Installations
Entrant: BBDO New York, New York
BBC World
"Cables: Food Drop"
Credits
Corporate Name of Client: BBC World
Agency: BBDO New York, New York
Chief Creative Officers: David Lubars/Bill Bruce
Executive Creative Director: Eric Silver
Creative Directors: Steve McElligott/Jerome Marucci
Copywriter: Scott Kaplan
Art Director: Chuck Tso
Illustrator: Elizabeth Berrien
Agency Producers: Jd Michaels/Betsy Jablow
Display Merchandising/Installations
Entrant: BBDO New York, New York
HBO Voyeur
"Voyeur Projection Installation"
Credits
Corporate Name of Client: HBO
Agency: BBDO New York, New York
Chief Creative Officers: David Lubars/Bill Bruce
Executive Creative Director: Greg Hahn
Creative Director: Mike Smith
Copywriters: Greg Hahn/Mike Smith/David Carter
Art Director: David Carter
Senior Creative Director: David Carter
Environmental Design
Environmental Design
Entrant: GJP Advertising & Design, Toronto
Down Below Environmental
Credits
Corporate Name of Client: Down Below
Agency: GJP Advertising & Design, Toronto
Chief Creative Officer: Alan Gee
Creative Directors: Lisa Greenberg/Trevor Schoenfeld
Copywriter: Trevor Schoenfeld
Art Directors: Lisa Greenberg/Celene Gee
Photographer: Arash Moallemi

Basic description of the project:
We renovated a cramped, underutilized basement space, leveraging (what would normally be) its limitations, transforming them into opportunities to surprise and delight patrons. A low ceiling provides a welcome canvas on which to communicate important insights that only a woman, in a very awkward and compromising situation, can appreciate. The menu book functioned non-verbally, disarming any embarrassing situation, allowing women to simply point at the service they desired. And change-room mirrors displayed various waxing options so guests could visualize the patterns they've selected, prior to waxing. Down Below gives women permission to explore more exotic aesthetic treatments while removing the "porn star/stripper" stigma usually accompanying this type of bodywork.
Posters
Posters
Entrant: Leo Burnett India, Mumbai
Luxor Highlighters
"Che"
Credits
Corporate Name of Client: Luxor Writing Instruments Pvt Ltd
Agency: Leo Burnett India, Mumbai
Chief Creative Officer: K.V. Sridhar
Executive Creative Director: Santosh Padhi
Creative Director: Santosh Padhi
Copywriter: Russell Barrett
Art Director: Santosh Padhi
Illustrator: Kunal Mhabadi
Posters
Entrant: Leo Burnett India, Mumbai
Luxor Highlighters
"Charlie"
Credits
Corporate Name of Client: Luxor Writing Instruments Pvt Ltd
Agency: Leo Burnett India, Mumbai
Chief Creative Officer: K.V. Sridhar
Executive Creative Director: Santosh Padhi
Creative Director: Santosh Padhi
Copywriter: Russell Barrett
Art Director: Santosh Padhi
Illustrator: Kunal Mhabadi
Posters
Entrant: Leo Burnett India, Mumbai
Luxor Highlighters
"Hitler"
Credits
Corporate Name of Client: Luxor Writing Instruments Pvt Ltd
Agency: Leo Burnett India, Mumbai
Chief Creative Officer: K.V. Sridhar
Executive Creative Director: Santosh Padhi
Creative Director: Santosh Padhi
Copywriter: Russell Barrett
Art Director: Santosh Padhi
Illustrator: Kunal Mhabadi
Stationery
Stationery
Entrant: BBDO Bangkok, Bangkok
2nd Hand Shop
"2nd Hand Furniture"
Credits
Corporate Name of Client: BKK 2nd Hand Furniture
Agency: BBDO Bangkok, Bangkok
Executive Creative Director: Suthisak Sucharittanonta
Creative Director: Vasan Wangpaitoon
Copywriter: Arnicknard Krobnoparat
Art Director: Keatnapin Sobhinnon
Illustrator: Chubcheevit Studio

Basic description of the project:
Brief: to design a business card for BKK 2nd Hand Furniture Solution: We collect cards from other furniture shops and reuse them in order to make a quick link between the kind of business and the card.
Use of Illustration
Use of Illustration
Entrant: Kolle Rebbe, Hamburg
Death's Messengers Book
Credits
Corporate Name of Client: Kolle Rebbe Werbeagentur GmbH/ KOREFE
Agency: Kolle Rebbe/KOREFE, Hamburg
Design Company: Kolle Rebbe/KOREFE, Hamburg
Executive Creative Director: Olaf Oldigs
Creative Director: Katrin Oeding
Copywriter: Katharina Trumbach
Art Director: Reginald Wagner
Photographer: Reginald Wagner
Illustrator: Reginald Wagner
Graphic Designer: Reginald Wagner
Typographer: Ulrike Kirmse
Account Executive: Tanja Reschner
Productioner: Finn Gnoycke
Final Drawing: px2@Medien

Basic description of the project:
One often forgets death, just like one often oversees its omens; which is why this book was made from equally forgotten printmaking materials. The print clichГ©s of the letters and images recall ancient times, an era of fairy tales. The book is wrapped in a shroud and bound with a stamp that can convey parts of the fairy tale further and further. The different designs of the German and English parts depict death in flux. The portrayal of death as a constantly changing stain feeds into the same idea.
Use of Illustration
Entrant: Ogilvy Singapore, Singapore
FHM
"Art"
Credits
Corporate Name of Client: FHM Singapore
Agency: Ogilvy Singapore, Singapore
Design Company: Ogilvy Singapore, Singapore
Executive Creative Director: Todd McCracken
Copywriters: Serene Loong/Troy Lim
Art Directors: Ashidiq Ghazali/Eric Yeo/Adrian Chan/Andrew Goh
Photographers: Jimmy Fok/Jeff Chen
Illustrator: Magic Cube
Use of Illustration
Entrant: Ogilvy Singapore, Singapore
FHM
"Superheroes"
Credits
Corporate Name of Client: FHM Singapore
Agency: Ogilvy Singapore, Singapore
Design Company: Ogilvy Singapore, Singapore
Executive Creative Director: Todd McCracken
Copywriters: Serene Loong/Troy Lim
Art Directors: Ashidiq Ghazali/Eric Yeo/Adrian Chan/Andrew Goh
Photographers: Jimmy Fok/Jeff Chen
Illustrator: Magic Cube
Use of Illustration
Entrant: Ogilvy Singapore, Singapore
FHM
"Health"
Credits
Corporate Name of Client: FHM Singapore
Agency: Ogilvy Singapore, Singapore
Design Company: Ogilvy Singapore, Singapore
Executive Creative Director: Todd McCracken
Copywriters: Serene Loong/Troy Lim
Art Directors: Ashidiq Ghazali/Eric Yeo/Adrian Chan/Andrew Goh
Photographers: Jimmy Fok/Jeff Chen
Illustrator: Magic Cube

12.11.2008

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London International Awards
London International Awards, 2008 г.

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