Winners 2013

Creativity Case

G2 Ukraine

Ukraine

Media Folder

Leo Burnett Moscow

Russian Federation

Access Key

Adwatch Isobar

Russian Federation

PR Frame

Voskhod

Russian Federation

NETWORK OF THE YEAR

GREY GROUP

 

TV Ads

A-1 Foodstuffs, beverages, animal and pet food

1958. Got it!

Voskhod

Russian Federation

DIPLOMA

1958. Queue

Thanks advertising

Voskhod

Russian Federation

DIPLOMA

Purée

BBDO Russia Group

Russian Federation

DIPLOMA

French Fries Story

DDB Ukraine

Ukraine

DIPLOMA

       

A-3 Clothing, beauty products, hygiene products, medications, household goods, pet products, office equipment, construction, transport

Ofotért Cleaning Lady

Saatchi&Saatchi Budapest

Hungary

DIPLOMA

Ofotért Crazy Fan

Rainbow

Instinct

Russian Federation

SILVER

Colored dreams

Instinct

Russian Federation

DIPLOMA

       

A-4 Services (tourism, entertainment, sports, mass media, culture, education)

Policeman

e:mg

Russian Federation

DIPLOMA

The flip

DDB Vilnius

Lithuania

DIPLOMA

Flies

B.I.T.A. Advertising

Ukraine

DIPLOMA

       

A-5 Services (telecommunications, financial, trade, insurance, retail)

Nail

BBDO Russia Group

Russian Federation

DIPLOMA

Any goods for any occasions_Lover

Scholz&Friends Kyiv

Ukraine

GOLD/ GRAND PRIX

Any goods for any occasions_Tea party

Any goods for any occasions_Passport Control

Reveal MegaFon 4G

Instinct

Russian Federation

SILVER

Real man

Instinct

Russian Federation

DIPLOMA

Internet packages

Instinct

Russian Federation

DIPLOMA

Triatel - no more suffering in countryside

SIA Euro RSCG Riga

Latvia

DIPLOMA

   

A-7 Other (a category will be chosen by the judges)

Bear

Instinct

Russian Federation

GOLD

Haircut

Instinct

Russian Federation

DIPLOMA

       

Print Ads

 

B-1 Foodstuffs, beverages, animal and pet food

Teeth

TBWA Central Asia & Caucasus

Kazakhstan

DIPLOMA

Fisherman´s Tales

BBDO Russia Group

Russian Federation

SILVER

       

B-3 Clothing, beauty products, hygiene products, medications, household goods, pet products, office equipment, construction, transport

Argentina

TBWA Central Asia & Caucasus

Kazakhstan

SILVER

Russia

Poland

Christmas

BBDO Russia Group

Russian Federation

SILVER

Birthday

New Year

Toilet 1

Grey Group Poland

Poland

DIPLOMA

       

B-4 Services (tourism, entertainment, sports, mass media, culture, education)

Iceberg

Saatchi & Saatchi Russia

Russian Federation

DIPLOMA

Iceberg

Iceberg

Beach. Belly Island

G2 Ukraine

Ukraine

SILVER

Sunset. Belly Island

Volleyball. Belly Island

Dude. Water fits you

G2 Ukraine

Ukraine

DIPLOMA

Babe. Water fits you

       

B-5 Services (telecommunications, financial, trade, insurance, retail)

Depot WPF: You can find a brand even in a vague hint

Depot WPF

Russian Federation

DIPLOMA

       

B-6 Social

Anna

TBWA Central Asia & Caucasus

Kazakhstan

DIPLOMA

Saule

Ruslan

„There’s Just One Glass Between a Driver and a Pall-bearer“

McCANN R?ga

Latvia

DIPLOMA

Be bad, but do something good

Grey Belgrade

Serbia

SILVER

Outbred Dogs

G2 Russia

Russian Federation

DIPLOMA

       

Outdoor Posters

 

C-1 Foodstuffs, beverages, animal and pet food

Khrushchev & Nixon

BBDO Ukraine

Ukraine

GOLD

       

C-3 Clothing, beauty products, hygiene products, medications, household goods, pet products, office equipment, construction, transport

Lane or avenue?

Saatchi & Saatchi Ukraine

Ukraine

GOLD

Philips. The Art of Ironing

DDB Russia

Russian Federation

DIPLOMA

Just boasting about

Smart Group Ogilvy

Belarus

SILVER

Renault. Chart

Publicis Visage

Ukraine

DIPLOMA

       

C-4 Services (tourism, entertainment, sports, mass media, culture, education)

Iceberg

Saatchi & Saatchi Russia

Russian Federation

DIPLOMA

Iceberg

Iceberg

Beach. Belly Island

G2 Ukraine

Ukraine

SILVER

Sunset. Belly Island

Volleyball. Belly Island

The Forehead

Not Perfect Y&R I Vilnius

Lithuania

SILVER

The Eye

The Nose

       

C-6 Social

New Year Firecrackers

TDI Group

Belarus

SILVER

Neput Miglu2

Not Perfect

Latvia

SILVER

Neput Miglu3

       

Radio Ads

 

D-4 Services (tourism, entertainment, sports, mass media, culture, education)

Sneakers Song

G2 Ukraine

Ukraine

SILVER

Gas Ping-Pong

Leo Burnett Ukraine

Ukraine

GOLD

Real estate bubble

Leo Burnett Ukraine

Ukraine

DIPLOMA

       

Interactive Media

E-1 Websites and microsites (Editorial/Media/ News/Service projects/ Non-commercial/ Brand promotion/ Corporate image/ Retail/ Consumer products)

Blind

Hungry Boys

Russian Federation

GOLD

Allforbear.com

BBDO Russia Group

Russian Federation

DIPLOMA

Brain Mass

Instinct

Russian Federation

SILVER

1 Million Rounds of Applause for Latvian Olympians

Polis, Gromuls & Svagers

Latvia

DIPLOMA

 

 

 

 

E-2 Online advertising (Banners/ Beyond The Banner/ Other rich media/ Online campaign)

Big people

OutOfTheBox

Russian Federation

DIPLOMA

Live by feelings, not pain

Adwatch Isobar

Russian Federation

GOLD

Windows 8 launch

digita.sk, s.r.o.

Slovakia

GOLD

Promoted by Nature

Look At Media Moscow

Russian Federation

SILVER

Ukrainian English-speaking Traffic Policeman

PROVID

Ukraine

SILVER

 

 

 

 

E-3 Mobile multimedia

Tiger Alarm!

Y&R

Ukraine

DIPLOMA

       

E-4 Games/ animated greeting cards/ E-mail Marketing

Father Frost vs Santa

Hungry Boys

Russian Federation

DIPLOMA

       

E-5 Social media

Prisma - when a hypermarket chain conquered Facebook

Advertising Agency Satumaa Ltd

Finland

GOLD

Lucky Like

Adwatch Isobar

Russian Federation

GOLD

Santa in Transfer

MARVELOus

Denmark

DIPLOMA

Samsung Social Tag

Cube / Publicis Riga

Latvia

SILVER

Facebook Millionaire Application

INSPIRED DIGITAL

Latvia

DIPLOMA

       

E-6 Technique (Best copywriting, Animation, Illustration and Graphic Design, Best Video, Interface & Navigation)

PHILIPS DANCE

ISD group

Ukraine

SILVER

Moriamin. There will be no replay button.

AdPro

Ukraine

GOLD

Okarte Snowboard

Cube / DDB Latvija

Latvia

SILVER

       

E-7 Branded content

Santa in Transfer

MARVELOus

Denmark

SILVER

Singing In The Shower Community. Social Karaoke.

ISD group

Ukraine

SILVER

       

E-8 Digitally led Integrated Campaigns

SSE Riga - Lets Beat Stenford

DDB Worldwide Latvia

Latvia

GOLD

       

E-9 Other interactive digital solutions

Allianz e-house

Grey Worldwide Hungary Kft.

Hungary

DIPLOMA

NISSAN LEAF FUTURE:TODAY

TBWAHelsinki

Finland

DIPLOMA

Philips. The Art of Ironing

DDB Russia

Russian Federation

SILVER

The Bike Theft / Velofenders

PIKA

Latvia

DIPLOMA

       

Best Use of Media

F-1 Best use of Television

Lithuanian Bank association TV trailers

Media House

Lithuania

SILVER

Cleaning Up With Voroniny

Initiative

Russian Federation

DIPLOMA

       

F-2 Best use of Radio

ZZ NO LIMIT

MOOZ!

Latvia

SILVER

Live from Nissan Juke

OMD Latvia

Latvia

DIPLOMA

Breakfast Lullaby

Leo Burnett Moscow

Russian Federation

GOLD

       

F-3 Best use of Print Media

News delivered briefly

Leo Burnett Ukraine

Ukraine

DIPLOMA

       

F-4 Best use of Outdoor Media (posters, stands, pillars, signboards, neon signs, pneumatic constructions, decorations, transport)

Cow

Ogilvy & Mather Ukraine

Ukraine

DIPLOMA

The Economist: Quality In-Your-Face Journalism

PHD Germany

Germany

DIPLOMA

Jewish Museum Campaign

Leo Burnett Moscow

Russian Federation

DIPLOMA

Master of parking

B.I.T.A. Advertising

Ukraine

GOLD/ GRAND PRIX

       

F-5 Best use of Indoor Media (posters, stands, pillars, signboards, neon signs, decorations)

Comedian Fish

Voskhod

Russian Federation

DIPLOMA

The Economist: Quality In-Your-Face Journalism

PHD Germany

Germany

SILVER

Smart Twist: The Simplest Test Drive Ever

BBDO Russia Group

Russian Federation

DIPLOMA

Philips. The Art of Ironing

DDB Russia

Russian Federation

SILVER

       

F-6 Best use of Internet

Allforbear.com

BBDO Russia Group

Russian Federation

DIPLOMA

Lucky Like

Adwatch Isobar

Russian Federation

DIPLOMA

OPEN WI-FI

ADELL Saatchi&Saatchi

Latvia

DIPLOMA

Create your own comics

OMD Latvia

Latvia

DIPLOMA

Ukrainian English-speaking Traffic Policeman

PROVID

Ukraine

DIPLOMA

SSE Riga - Lets Beat Stenford

DDB Worldwide Latvia

Latvia

GOLD

 

 

 

 

F-7 Best use of Media Mix

A Ring to Bring Them Closer

Leo Burnett Moscow

Russian Federation

SILVER

Klasika is back in style

MediaCom

Latvia

SILVER

MegaFon 4G

Instinct

Russian Federation

SILVER

Philips. The Art of Ironing

DDB Russia

Russian Federation

GOLD

 

 

 

 

F-8 Best use of Guerilla Marketing (Legal Graffiti/Murals, Word of Mouth/Buzz), Product Placement, Street Teams

Make the politicians work!

Voskhod

Russian Federation

GOLD

RMK Icemercials

AS Idea AD

Estonia

GOLD

Snow HeliPrinter

Full Contact/Tabasco

Ukraine

SILVER

       

F-9 Best use of Sponsorship, Event/Nightlife Marketing

Intel Ultrabooks: A new category of Performance

OMD Germany

Germany

DIPLOMA

Turn on the colour!

e:mg

Russian Federation

DIPLOMA

Dance Power Plant

ACG Advertising Agency

Hungary

GOLD

Are You Hungry For The Brief?

ABNORMAL

Latvia

DIPLOMA

Philips. The Art of Ironing

DDB Russia

Russian Federation

DIPLOMA

NISSAN LEAF FUTURE:TODAY

TBWAHelsinki

Finland

GOLD

       

F-10 Best use of Alternative Media (Blog, In-Game Advertising, Mobile Marketing, Screensavers, SMS (Short Message Service), Video Projections)

PlayStation All Stars Battle Royale: the Brawler in the Digital Playground

OMD Germany

Germany

SILVER

Anti Advertising project "FAN"

R&I Group

Russian Federation

SILVER

 

 

 

 

Craft

G-1 Graphic Design (Corporate Design, Logo Design, Annual Reports, Brochures and Catalogues, Business Cards, Letterhead, Envelopes)

Ukrainian Design: The Very Best Of

Saatchi & Saatchi Ukraine

Ukraine

DIPLOMA

Malina.am

StreetArt

Russian Federation

SILVER

Novatek, annual report

Volga Volga Brand Identity

Russian Federation

DIPLOMA

       

G-2 Books and Multipage Publications, Booklets, Calendars

The motion depends on You

Studio DEZA

Russian Federation

DIPLOMA

Popper Magazine Degradation

Popper Magazine

Latvia

GOLD

Popper Magazine Patience

Popper Magazine Astral Blackout

Popper Magazine Witness

       

G-3 Label and Packaging (incl. CD Covers, Tickets, Invitations, Postcards, Christmas and Other Greetings Cards)

A thorny cover

Voskhod

Russian Federation

SILVER

Triptea tea

Andrew Gorkovenko

Russian Federation

DIPLOMA

RICH LE

DDVB

Russian Federation

DIPLOMA

Rugtais Dumpis

KOOR

Estonia

DIPLOMA

Saku Home brew

KOOR

Estonia

GOLD

Vysoko-vysoko (Sky-high)

Depot WPF

Russian Federation

SILVER

       

G-4 Direct Material Design (incl. Materials and Original Business Gifts)

A Ring to Bring Them Closer

Leo Burnett Moscow

Russian Federation

SILVER

       

G-5 Photography (Commercial, Non-profit) Illustration (incl. Magazine Cover)

Stormtrooper vs. Cardinal’s Guard

Saatchi & Saatchi Ukraine

Ukraine

SILVER

Redshirt vs. Californio

Pig vs. Space Invader

Iceberg

Saatchi & Saatchi Russia

Russian Federation

GOLD

Iceberg

Iceberg

Beach. Belly Island

G2 Ukraine

Ukraine

SILVER

Sunset. Belly Island

Volleyball. Belly Island

ADwards: Kill Your Monsters

MOOZ!

Latvia

DIPLOMA

Vandals. The City Kills.

G2 Russia

Russian Federation

DIPLOMA

       

G-8 Sound Design (incl. Original Score, Sound Editing and Sound Mixing)

Sneakers Song

G2 Ukraine

Ukraine

SILVER

Blind project

VGNC digital video agency

Ukraine

GOLD

 

 

 

 

G-9 Environmental Design (incl. Stores, Kiosks, Concept Stores, Brandscapes, Seasonal Displays, Mobile Demonstration Units, Trade Shows, POS Materials, Presentations Or Demonstrations, Show-rooms, Museums, Galleries & Exhibits, a.o. aspects of Brand Inspired Interiors)

Make the politicians work!

Voskhod

Russian Federation

GOLD

Worlds Smallest Apartment

Grey Ljubljana

Slovenia

SILVER

A Ring to Bring Them Closer

Leo Burnett Moscow

Russian Federation

DIPLOMA

NISSAN LEAF FUTURE:TODAY

TBWAHelsinki

Finland

SILVER

       

ADVERTISING CAMPAIGNS

EXTREMIST CONSTITUTION

Red Pepper Communication Agency

Russian Federation

GOLD/ GRAND PRIX

You are. You can

MOOZ!

Latvia

DIPLOMA

„There’s Just One Glass Between a Driver and a Pall-bearer“

McCANN R?ga

Latvia

DIPLOMA

Master of parking

B.I.T.A. Advertising

Ukraine

DIPLOMA

A ring to bring them closer

Leo Burnett Moscow

Russian Federation

DIPLOMA

Turn on the color

Instinct

Russian Federation

SILVER

       

DIRECT MARKETING

I-1 Business gifts, Other direct marketing materials (invitations, greeting cards, etc.)

A ruler that measures time

Grey Ljubljana

Slovenia

DIPLOMA

Eastern European Sushi

CLINIC212

Lithuania

SILVER

Pepsi Retro Cards

BBDO Ukraine

Ukraine

DIPLOMA

Set for Adults

Grey Group Poland

Poland

GOLD

Volkswagen Bird Feeder

NEF Group

Belarus

DIPLOMA

       

I-2 Direct marketing materials (B2C, B2B)

Actually truth about your man

Kinograf

Ukraine

SILVER

A Ring to Bring Them Closer

Leo Burnett Moscow

Russian Federation

DIPLOMA

Cover for Lover

Great Advertising Group

Russian Federation

SILVER

Tasty bedtime fairy tale

Adwatch Isobar

Russian Federation

DIPLOMA

 

     

I-3 Direct Mail

Postcards from Nepal

KRASSKY

Latvia

DIPLOMA

Direct Mail Personal Stamps

Not Perfect

Latvia

GOLD/ GRAND PRIX

 

     

PR

 

J-1 Marketing PR – projects aimed at building a reputation of a product or brand. PR-events, sponsorship (includes sponsorship of sporting events, art and entertainment events)

Comedian Fish

Voskhod

Russian Federation

SILVER

Cow

Ogilvy & Mather Ukraine

Ukraine

GOLD

Cinemarathon

Arriba!

Ukraine

DIPLOMA

Car vs Bike

R&I Group

Russian Federation

DIPLOMA

Anti Advertising project "FAN"

R&I Group

Russian Federation

DIPLOMA

       

J-2 Corporate PR – projects aimed at building corporate brand awareness and company’s reputation. Communication campaigns targeted at both - business and consumer audiences. Includes corporate image, corporate social responsibility, and environmental programs (includes Internal PR)

Dance Power Plant

ACG Advertising Agency

Hungary

DIPLOMA

A Ring to Bring Them Closer

Leo Burnett Moscow

Russian Federation

DIPLOMA

Women in the Warsaw Uprising

Grey Group Poland

Poland

GOLD

Computer literacy reduces social exclusion

Komunik?cijas a?ent?ra/ Edelman Affilate

Latvia

SILVER

       

J-3 Non-corporate PR – projects aimed to promote public sector, charities and non-profit organisations, trade associations

National Radar

MOOZ!

Latvia

GOLD

Change the attitude in 365 days

Talan Group

Ukraine

SILVER

       

J-4 Political PR – projects aimed at promoting the political forces and interests, to influence legislative process or public policy agenda, using techniques including media relations, advertising, and direct lobbying (includes crisis and issue management)

EXTREMIST CONSTITUTION

Red Pepper Communication Agency

Russian Federation

DIPLOMA

       

J-5 Digital PR – any projects in the field of digital communication (blogs, podcasts, social networks, content sharing sites, virtual networking platforms, etc.)

Dino World

Adwatch Isobar

Russian Federation

DIPLOMA

TUC

R&I Group

Russian Federation

SILVER

The First Fashion Hunting

Prodigi

Ukraine

SILVER

       

J-6 Non-conventional PR – any partisan projects, work with rumors, buzz etc.

Make the politicians work!

Voskhod

Russian Federation

GOLD

A cup of coffee, please!

Cosmos

Russian Federation

GOLD / GRAND PRIX

Dog Dirt

ACG Advertising Agency

Hungary

SILVER