28.01.2005

Cartoon Network famous characters will represent Dove
Ad campaign

For its new hair care product line promotion Dove company could easily have chosen a real girl. However Dove Styling product will be advertised by cartoons' famous heroines: Wilma Flintstone ("The Flintstones"), Jane Jetson ("The Jetsons"), Velma Dinkley ("Scooby-Doo") and Marge Simpson ("The Simpsons"). Each of four heroines will appear in the ad in February: Wilma Flintstone, Jane Jetson and Velma Dinkley (Cartoon Network characters) appear in the TV and print ad, while Marge Simpson - only in papers and journals, equally with the three heroines.

Wilma Flintstone Jane Jetson Velma Dinkley


Wilma Flintstone	Jane Jetson	Velma Dinkley

The company declares that the characters got only a temporary change of their style, namely of peculiar coiffure.

Cartoon Network famous characters will represent Dove Ad campaign

Cartoon Network famous characters will represent Dove
Ad campaign