Все победители категории Promo & Activation Cannes Lions 2010

REPLAY Type of Entry: Best Integrated Promotional Campaign Category: Best Integrated Campaign Led by Promotion and Activation Title: REPLAY Advertiser/Client: GATORADE Product/Service: ENERGY DRINK Entrant Company: TBWA\CHIAT\DAY LA, USA Sales Promotion/Advertising Agency: TBWA\CHIAT\DAY LA, USA 2nd Sales Promotion/Advertising Agency: PARAGON MARKETING GROUP, USA Состав творческой группы: Имя Компания Должность Lee Clow TBWA \ Chiat \ Day Global Director Of Media Arts Rob Schwartz TBWA \ Chiat \ Day Chief Creative Officer Jimmy Smith TBWA \ Chiat \ Day Group Creative Director Brent Anderson TBWA \ Chiat \ Day Associate Creative Director / Writer / Creator Steve Howard TBWA \ Chiat \ Day Associate Creative Director / Writer / Creator Brian O' Rourke TBWA \ Chiat \ Day Senior Producer (Series & Event) Tim Newfang TBWA \ Chiat \ Day Associate Producer Brynn Bardacke / Amy Farias / Adam Bersin TBWA \ Chiat \ Day Group Account Director / Management Supervisor / Account Executive Scott MacMaster / Martin Ramos / Daniel Ten TBWA \ Chiat \ Day Group Planning Director / Senior Planner / Planner Donna Lamar, Javier Castillo, Paul Nguyen TBWA \ Chiat \ Day missionG.com Network Jeremy Miller TBWA \ Chiat \ Day Communications Director TBWA Worldwide Managing Director Kris Belman / V. Scott Balcerek Caviar Director Michael Sagol / Rosanne Korenberg Caviar Executive Producer Johanna Woollcott / Holli Hanley Caviar Producer Adam Ballachey Caviar Director Of Photography Donna Lamar, Javier Castillo, Paul Nguyen TBWA \ Chiat \ Day missionG.com Network David Brenner / Rashid Ghazi / Paul Harvey Paragon Marketing Group President / Partner / Account Supervisor Jim Motzer / Adam Tanielian Fleishman-Hillard Senior Vice President, Senior Partner Bonnie Block / Julie Mason Fleishman-Hillard Vice President / Senior Account Executive Bob Porcaro / Susanna Ernest OMD Group Account Director / Group Account Director Of Strategy

AUDITORIUM Type of Entry: Use of Promo & Activation Category: Event and Field Marketing Title: AUDITORIUM Advertiser/Client: HEINEKEN ITALIA Product/Service: BEER Entrant Company: JWT ITALIA Milan, ITALY Sales Promotion/Advertising Agency: JWT ITALIA Milan, ITALY Состав творческой группы: Имя Компания Должность Pietro Maestri JWT Italia Executive Creative Director Bruno Bertelli JWT Italia Creative Director Cristiana Boccassini JWT Italia Creative Director Cristiano Tonnarelli JWT Italia Art Director Marco Vigano JWT Italia Art Director Paola Natellis JWT Italia Copywriter Dario Gargiulo Heineken Italia Production Andrea Betti JWT Italia Account Supervisor

REPLAY Type of Entry: Use of Promo & Activation Category: Sponsorship or Partnership Campaigns Title: REPLAY Advertiser/Client: GATORADE Product/Service: ENERGY DRINK Entrant Company: TBWA\CHIAT\DAY LA, USA Sales Promotion/Advertising Agency: TBWA\CHIAT\DAY LA, USA 2nd Sales Promotion/Advertising Agency: PARAGON MARKETING GROUP, USA Состав творческой группы: Имя Компания Должность Lee Clow TBWA \ Chiat \ Day Global Director of Media Arts Rob Schwartz TBWA \ Chiat \ Day Chief Creative Officer Jimmy Smith TBWA \ Chiat \ Day Group Creative Director Brent Anderson TBWA \ Chiat \ Day Associate Creative Director / Writer / Creato Steve Howard TBWA \ Chiat \ Day Associate Creative Director / Writer / Creato Brian O'Rourke TBWA \ Chiat \ Day Senior Producer (Series & Event) Tim Newfang TBWA \ Chiat \ Day Associate Producer Brynn Bardacke / Amy Farias / Adam Bersin TBWA \ Chiat \ Day Group Account Director / Management Supervisor / Account Executie Scott MacMaster / Martin Ramos / Daniel Ten TBWA \ Chiat \ Day Group Planning Director / Senior Planner / Planner Donna Lamar, Javier Castillo, Paul Nguyen TBWA \ Chiat \ Day missionG.com Network Jeremiah Knight / Andrew Corpman / Paul Kinsella TBWA \ Chiat \ Day Director of Digital Strategy / Digital AD / Digital AE Jeremy Miller TBWA \ Chiat \ Day Communications Director TBWA Worldwide Managing Director Kris Belman / V. Scott Balcerek Caviar Director Johanna Woollcott / Holli Hanley Caviar Producer Adam Ballachey Caviar Director of Photography Michael Sagol / Rosanne Korenberg Caviar Executive Producer David Brenner / Rashid Ghazi / Paul Harvey Paragon Marketing Group President / Partner / Account Supervisor Jim Motzer / Adam Tanielian Fleishman-Hillard Senior Vice President, Senior Partner / Vice President Bonnie Block / Julie Mason Fleishman-Hillard Vice President / Senior Account Executive Bob Porcaro / Susanna Ernest OMD Group Account Director / Group Account Director of Strategy

IMAGINE Type of Entry: Use of Promo & Activation Category: Best Use of Internet/Online Advertising in a Promotional Campaign Title: IMAGINE Advertiser/Client: HBO Product/Service: TV NETWORK Entrant Company: BBDO NEW YORK, USA Sales Promotion/Advertising Agency: BBDO NEW YORK, USA Состав творческой группы: Имя Компания Должность David Lubars/Bill Bruce Bbdo New York Chief Creative Officers Greg Hahn/Mike Smith Bbdo New York Executive Creative Directors Brandon Mugar Bbdo New York Art Director Adam Reeves Bbdo New York Copywriter Brian Dilorenzo Bbdo New York Director Of Integrated Production Nicholas Gaul Bbdo New York Content Producer Jd Michaels Bbdo New York Outdoor Director Of Creative Engineering/Production Biscuit Filmworks Production Company Noam Murro Biscuit Filmworks Director Shawn Lacy Biscuit Filmworks Senior Executive Producer Colleen O'donnell Biscuit Filmworks Executive Producer Jay Veal Biscuit Filmworks Producer The Barbarian Group Digital Agency Butcher Editorial Editing House David Henegar Butcher Editorial Editor Animal Logic Visual Effects Company Search Party Music Music House Stephanie Diaz-Matos/Randall Poster Search Party Music Music Supervisors POP Sound/Sound Lounge Audio Mix Mitch Dorf/Cory Melious POP Sound/Sound Lounge Mixers

LAST CALL Type of Entry: Use of Promo & Activation Category: Best Use of other Digital Media in a Promotional Campaign Title: LAST CALL Advertiser/Client: NBC UNIVERSAL GLOBAL NETWORKS DEUTSCHLAND Product/Service: 13TH STREET - TV CHANNEL Entrant Company: JUNG von MATT Hamburg, GERMANY Sales Promotion/Advertising Agency: JUNG von MATT Hamburg, GERMANY Состав творческой группы: Имя Компания Должность Mathias Stiller / Wolfgang Schneider Jung von Matt Executive Creative Director Andreas Henke / Peter Gocht / Christian Kroll Jung von Matt Creative Director Daniel Leverenz / Marius Bell Jung von Matt Art Director Andreas Henke / Peter Gocht Jung von Matt Copywriter Andreas Henke Jung von Matt Idea / Conception Franzis Heusel / Helen Seiffe / Ruben Donath Jung von Matt Account Supervisors Julia Cramer Jung von Matt Agency Producer Glenn Bernstein / Katharina Strau? / Stephan Pauly Film Deluxe Berlin Producer Dennis Beckmann / Elvis Ellington NHB Studios Berlin Composition Julia Holzapfel NHB Studios Berlin Soundingineer / Sound Designer Simone Legner / Tim Tibor NHB Studios Berlin Producing Mike Friedmann NHB Studios Berlin Grading Takis Christos Sariannidis NHB Studios Berlin Foley Artist Michael Tibes NHB Studios Berlin Foley Recordist Sarah Riedel / Udo Knierim NHB Studios Berlin Voice Actor Alexandra Ion Powerflasher Software Development Constanze Leinweber Powerflasher Account Manager Juergen Day / Florian Hilga Telenet Distribution / Account Manager Andreas Fritz / Martin Prangenberg Telenet Development Detlev Artel Aixvox

NOTHING SOFT GETS IN Type of Entry: Product & Service Category: Cars & Automotive Services Title: NOTHING SOFT GETS IN Advertiser/Client: TOYOTA MOTOR CORPORATION Product/Service: 4WD RANGE Entrant Company: SAATCHI & SAATCHI AUSTRALIA Sydney, AUSTRALIA Sales Promotion/Advertising Agency: SAATCHI & SAATCHI AUSTRALIA Sydney, AUSTRALIA Состав творческой группы: Имя Компания Должность Steve Back Saatchi & Saatchi Executive Creative Director Dave Bowman Saatchi & Saatchi Creative Director Steve Jackson Saatchi & Saatchi Copywriter Vince Lagana Saatchi & Saatchi Art Director Kate Whitfield Saatchi & Saatchi Agency Producer Tim Bullock Prodigy Films Director Julianne Shelton Prodigy Films Producer Ben Court Saatchi & Saatchi Group Business Director Amy Turnbull Saatchi & Saatchi Business Director Jeremy De Villiers Saatchi & Saatchi Producer (print) Simon Bird Saatchi & Saatchi Planner

AUDITORIUM Type of Entry: Product & Service Category: Corporate Image & Information Title: AUDITORIUM Advertiser/Client: HEINEKEN ITALIA Product/Service: BEER Entrant Company: JWT ITALIA Milan, ITALY Sales Promotion/Advertising Agency: JWT ITALIA Milan, ITALY Состав творческой группы: Имя Компания Должность Pietro Maestri Jwt Italia Executive Creative Director Bruno Bertelli Jwt Italia Creative Director Cristiana Boccassini Jwt Italia Creative Director Cristiano Tonnarelli Jwt Italia Copywriter Marco Vigano Jwt Italia Art Director Paola Natellis Jwt Italia Account Manager Dario Gargiulo Heineken Italia Junior Brand Manager Andrea Betti JWT Italia Strategic Planner

WHERE WILLN 100,000 CONDOMS END UP Type of Entry: Product & Service Category: Charities, Public Health & Safety, Public Awareness Messages Title: WHERE WILLN 100,000 CONDOMS END UP Advertiser/Client: THE STOCKHOLM COUNTY AIDS PREVENTION PROGRAMME Product/Service: SAFE-SEX AWARENESS Entrant Company: ESTER Stockholm, SWEDEN Sales Promotion/Advertising Agency: ESTER Stockholm, SWEDEN Состав творческой группы: Имя Компания Должность Lotta Mellgren Ester Creative Director / Art Director Roger Kempe Ester Chief Executive officer/Account Executive Daniel Vaccino Ester Copywriter Emma Zetterholm Ester Copywriter Emil Jonsson Ester Art Director Anna Wennerstrom Ester Production Manager Emil Couch Ester Production Manager Ulrika Eriksson Ester Art Director Dennis Hanqvist Ester Graphic Designer Soren Fernholm Armstrong Film Producer / Web Producer Kristofer Palm Queensbridge Web Producer Christian Hernadez Queensbridge Web Producer

NOTHING SOFT GETS IN Type of Entry: Best Integrated Promotional Campaign Category: Best Integrated Campaign Led by Promotion and Activation Title: NOTHING SOFT GETS IN Advertiser/Client: TOYOTA MOTOR Product/Service: 4WD RANGE Entrant Company: SAATCHI & SAATCHI AUSTRALIA Sydney, AUSTRALIA Sales Promotion/Advertising Agency: SAATCHI & SAATCHI AUSTRALIA Sydney, AUSTRALIA Состав творческой группы: Имя Компания Должность Steve Back Saatchi & Saatchi Executive Creative Director Dave Bowman Saatchi & Saatchi Creative Director Steve Jackson Saatchi & Saatchi Copywriter Vince Lagana Saatchi & Saatchi Art Director Kate Whitfield Saatchi & Saatchi Agency Producer Tim Bullock Prodigy Films Director Julianne Shelton Prodigy Films Producer Ben Court Saatchi & Saatchi Group Business Director Amy Turnbull Saatchi & Saatchi Business Director Jeremy De Villiers Saatchi & Saatchi Producer (print) Simon Bird Saatchi & Saatchi Planner

IMAGINE Type of Entry: Use of Promo & Activation Category: Event and Field Marketing Title: IMAGINE Advertiser/Client: HBO Product/Service: TV NETWORK Entrant Company: BBDO NEW YORK, USA Sales Promotion/Advertising Agency: BBDO NEW YORK, USA Состав творческой группы: Имя Компания Должность David Lubars/Bill Bruce Bbdo New York Chief Creative Officers Greg Hahn/Mike Smith Bbdo New York Executive Creative Directors Brandon Mugar Bbdo New York Art Director Adam Reeves Bbdo New York Copywriter Brian Dilorenzo Bbdo New York Director Of Integrated Production Nicholas Gaul Bbdo New York Content Producer Jd Michaels Bbdo New York Outdoor Director Of Creative Engineering/Production Biscuit Filmworks Production Company Noam Murro Biscuit Filmworks Director Shawn Lacy Biscuit Filmworks Senior Executive Producer Colleen O'donnell Biscuit Filmworks Executive Producer Jay Veal Biscuit Filmworks Producer The Barbarian Group Digital Agency Butcher Editorial Editing House David Henegar Butcher Editorial Editor Animal Logic Visual Effects Company Search Party Music Music House Stephanie Diaz-Matos/Randall Poster Search Party Music Music Supervisors POP Sound/Sound Lounge Audio Mix Mitch Dorf/Cory Melious POP Sound/Sound Lounge Mixers

SANDWICH Type of Entry: Use of Promo & Activation Category: Event and Field Marketing Title: SANDWICH Advertiser/Client: PEPSICO Product/Service: WALKERS CRISPS Entrant Company: ABBOTT MEAD VICKERS BBDO London, UNITED KINGDOM Sales Promotion/Advertising Agency: ABBOTT MEAD VICKERS BBDO London, UNITED KINGDOM

CUBE FILM INSTALLATION Type of Entry: Use of Promo & Activation Category: Ambient Promotion: Large Scale Title: CUBE FILM INSTALLATION Advertiser/Client: HBO Product/Service: TV NETWORK Entrant Company: BBDO NEW YORK, USA Sales Promotion/Advertising Agency: BBDO NEW YORK, USA Состав творческой группы: Имя Компания Должность David Lubars/Bill Bruce Bbdo New York Chief Creative Officers Greg Hahn/Mike Smith Bbdo New York Executive Creative Directors Brandon Mugar Bbdo New York Art Director Adam Reeves Bbdo New York Copywriter Brian Dilorenzo Bbdo New York Director Of Integrated Production Nicholas Gaul Bbdo New York Content Producer Jd Michaels Bbdo New York Director Of Creative Engineering/Production Biscuit Filmworks Production Company Noam Murro Biscuit Filmworks Director Shawn Lacy Biscuit Filmworks Senior Executive Producer Colleen O'donnell Biscuit Filmworks Executive Producer Butcher Editorial Editing House David Henegar Butcher Editorial Editor Animal Logic Visual Effects Company Search Party Music Music House Stephanie Diaz-Matos/Randall Poster Search Party Music Music Supervisors Sound Lounge Audio Mix Cory Melious Sound Lounge Mixer The Syndicate Telecine/Online/Conform Marshall Plante/Beau Leon The Syndicate Telecine Artists

MINI CHRISTMAS BOX Type of Entry: Use of Promo & Activation Category: Ambient Promotion: Large Scale Title: MINI CHRISTMAS BOX Advertiser/Client: BMW GROUP NETHERLANDS Product/Service: MINI Entrant Company: UBACHSWISBRUN/JWT Amsterdam, THE NETHERLANDS Sales Promotion/Advertising Agency: UBACHSWISBRUN/JWT Amsterdam, THE NETHERLANDS Состав творческой группы: Имя Компания Должность Thomas Reinhold UbachsWisbrun/JWT Copywriter Thom Van Rijckevorsel UbachsWisbrun/JWT Art Director Martijn Van Der Werf UbachsWisbrun/JWT Creatice Director-Art Thijs De Boer UbachsWisbrun/JWT Creative Director-Copy Lisa Merelle UbachsWisbrun/JWT Account Manager

WORLD'S BIGGEST SIGNPOST Type of Entry: Use of Promo & Activation Category: Ambient Promotion: Large Scale Title: WORLD'S BIGGEST SIGNPOST Advertiser/Client: NOKIA Product/Service: NAVIGATION SERVICES Entrant Company: FARFAR Stockholm, SWEDEN Sales Promotion/Advertising Agency: FARFAR Stockholm, SWEDEN Состав творческой группы: Имя Компания Должность Jon Dranger Farfar Executive Creative Director Erik Norin Farfar Creative Director Carl Fredrik Jannerfeldt Farfar Copywriter Tomas Jonsson Farfar Art Director Niku Banaie Isobar Head Of Strategy Marten Forslund/Christian Nord Farfar Account Directors Marie Persson/Louise Stenborg/Ulrika Hojgard Farfar Account Managers Mikael Ring/Bjorn Uppeke/Robert Jarvi Farfar Flash Matias Palm Jensen Farfar Creative President David Looberger Stockholm Code Group Programming Starcut Mobile Application Production Mission Event Production Isobar Strategy

FRESH STONE-AGE-MEAT Type of Entry: Use of Promo & Activation Category: Best Use of Merchandising/In-Store Marketing, including Promotional Packaging Title: FRESH STONE-AGE-MEAT Advertiser/Client: BOSCH INTERNATIONAL Product/Service: REFRIGERATORS Entrant Company: DDB GERMANY BERLIN, GERMANY Sales Promotion/Advertising Agency: DDB GERMANY BERLIN, GERMANY Состав творческой группы: Имя Компания Должность Amir Kassaei DDB Germany, Berlin Chief Creative Officer Stefan Schulte DDB Germany, Berlin Executive Creative Director Birgit van den Valentyn DDB Germany, Berlin Creative Direction Tim Stuebane DDB Germany, Berlin Creative Direction Rene Gebhardt DDB Germany, Berlin Art Direction Bjorn Kernspeckt DDB Germany, Berlin Art Direction Gen Sadakane DDB Germany, Berlin Art Direction Wulf Rechtacek DDB Germany, Berlin Art Direction Kerstin Kraus DDB Germany, Berlin Art Buying Gesa Birkmann DDB Germany, Berlin Account Director Anke Vera Zink DDB Germany, Berlin Graphic Sebastian Kamp DDB Germany, Berlin Graphic Angelika Mende Modelmaking

BEYOND THE STILL Type of Entry: Use of Promo & Activation Category: Best Use of Games, including Sweepstakes, Contests & Prize Draws Title: BEYOND THE STILL Advertiser/Client: CANON Product/Service: CAMERAS Entrant Company: GREY NEW YORK, USA Sales Promotion/Advertising Agency: GREY NEW YORK, USA Состав творческой группы: Имя Компания Должность Tor Myhren Grey NY Chief Creative Officer Ari Halper Grey NY Executive Creative Director Stephen Krauss Grey NY Executive Creative Director Stu Mair Grey NY Associate Creative Director Eric King Grey NY Associate Creative Director Elinor Buchler Grey NY Art Director Rick Cusato Grey NY Account Chris Hinkaty Grey NY Account Melinda Hecht Grey NY Account David Prince Grey NY Account Melanie Rose Grey NY Account James McNamara Grey NY Account Luiz Salles Grey NY Planner Vincent Laforet Grey NY Director Nick Childs Grey NY Executive Producer Madhuri Sharma Grey NY Producer Chris Frazer Smith Chris Frazer Smith Photography Photographer

STANISLAV Type of Entry: Use of Promo & Activation Category: Best Use of Internet/Online Advertising in a Promotional Campaign Title: STANISLAV Advertiser/Client: MINISTRY OF JUSTICE Product/Service: CYBERCRIME AWARENESS CAMPAIGN Entrant Company: KONG Amsterdam, THE NETHERLANDS Sales Promotion/Advertising Agency: KONG Amsterdam, THE NETHERLANDS Состав творческой группы: Имя Компания Должность Yacco Vijn Kong Creative Director Peggy Wijtzes Kong Managing Director Trudelies Van Der Poel N=5 Strategy Director Judith Lavalette N=5 Client Service Director Petra De Jong Public Information And Communication Office Senior Advisor Campaign Management Frederike Van Dorst Public Information And Communication Office Advisor Campaign Management Anja Van Zantvoort Ministry Of Justice Policy Advisor Dennis Cohen Ministry Of Justice Communications Consultant Tisha Hoppenbrouwers Kong Project Manager Yacco Vijn Kong Art Director Arno De Jong Kong Freelance Art Director Martijn De Vreeze Kong Freelance Copywriter Christ Bloemheuvel N=5 Av-Producer Roel Welling Comrad Director/Editor Mario Piepenbrink Refunk Online Production

CUBE FILM INSTALLATION Type of Entry: Use of Promo & Activation Category: Best Use of other Digital Media in a Promotional Campaign Title: CUBE FILM INSTALLATION Advertiser/Client: HBO Product/Service: TV NETWORK Entrant Company: BBDO NEW YORK, USA Sales Promotion/Advertising Agency: BBDO NEW YORK, USA Состав творческой группы: Имя Компания Должность David Lubars/Bill Bruce Bbdo New York Chief Creative Officers Greg Hahn/Mike Smith Bbdo New York Executive Creative Directors Brandon Mugar Bbdo New York Art Director Adam Reeves Bbdo New York Copywriter Brian Dilorenzo Bbdo New York Director Of Integrated Production Nicholas Gaul Bbdo New York Content Producer Jd Michaels Bbdo New York Director Of Creative Engineering/Production Biscuit Filmworks Production Company Noam Murro Biscuit Filmworks Director Shawn Lacy Biscuit Filmworks Senior Executive Producer Colleen O'donnell Biscuit Filmworks Executive Producer Butcher Editorial Editing House David Henegar Butcher Editorial Editor Animal Logic Visual Effects Company Search Party Music Music House Stephanie Diaz-Matos/Randall Poster Search Party Music Music Supervisors Sound Lounge Audio Mix Cory Melious Sound Lounge Mixer The Syndicate Telecine/Online/Conform Marshall Plante/Beau Leon The Syndicate Telecine Artists

WORLD'S BIGGEST SIGNPOST Type of Entry: Use of Promo & Activation Category: Best Use of other Digital Media in a Promotional Campaign Title: WORLD'S BIGGEST SIGNPOST Advertiser/Client: NOKIA Product/Service: NAVIGATION SERVICES Entrant Company: FARFAR Stockholm, SWEDEN Sales Promotion/Advertising Agency: FARFAR Stockholm, SWEDEN Состав творческой группы: Имя Компания Должность Jon Dranger Farfar Executive Creative Director Erik Norin Farfar Creative Director Carl Fredrik Jannerfeldt Farfar Copywriter Tomas Jonsson Farfar Art Director Niku Banaie Isobar Head Of Strategy Marten Forslund/Christian Nord Farfar Account Directors Marie Persson/Louise Stenborg/Ulrika Hojgard Farfar Account Managers Mikael Ring/Bjorn Uppeke/Robert Jarvi Farfar Flash Matias Palm Jensen Farfar Creative President David Looberger Stockholm Code Group Programming Starcut Mobile Application Production Mission Event Production Isobar Strategy

RED FLAG Type of Entry: Product & Service Category: Fast Moving Consumer Goods Title: RED FLAG Advertiser/Client: THE NORTH FACE Product/Service: SPORTS CLOTHING Entrant Company: OGILVY SHANGHAI, CHINA Sales Promotion/Advertising Agency: OGILVY SHANGHAI, CHINA Состав творческой группы: Имя Компания Должность Kevin Lee / Sean Sim / Natalie Lam / Zhu Hao Ogilvy Shanghai Exectutive Creative Director Kevin Lee / Kit Ong / Sean Sim / Natalie Lam / Kelvin Leong / Nicki Wong Ogilvy Shanghai Creative Director Kit Ong / Joan Zheng / Stan Xu / Stanley Tao Ogilvy Shanghai Copywriter Kevin Lee / Kelvin Leong / Minsheng Zhang / Zhang Lei / Kama Zhang / Casper Woo Ogilvy Shanghai Art Director Aywei Wong / Weisian Lee Ogilvy Shanghai Agency Producer Chye Yee Chow / Liu Jin Ming / Joyce Chen Producer Attic Post. Post-Production Gwantsi Prodution. Production House Zhang Lei Ogilvy Shanghai Typographer Mingsheng / Zhanglei / Kevin Lee / Hytal Ye Ogilvy Shanghai Designer

SANDWICH Type of Entry: Product & Service Category: Fast Moving Consumer Goods Title: SANDWICH Advertiser/Client: PEPSICO Product/Service: WALKERS CRISPS Entrant Company: ABBOTT MEAD VICKERS BBDO London, UNITED KINGDOM Sales Promotion/Advertising Agency: ABBOTT MEAD VICKERS BBDO London, UNITED KINGDOM

FRESH STONE-AGE-MEAT Type of Entry: Product & Service Category: Other Consumer Products (including Durable Goods) Title: FRESH STONE-AGE-MEAT Advertiser/Client: BOSCH INTERNATIONAL Product/Service: REFRIGERATORS Entrant Company: DDB GERMANY BERLIN, GERMANY Sales Promotion/Advertising Agency: DDB GERMANY BERLIN, GERMANY Состав творческой группы: Имя Компания Должность Amir Kassaei DDB Germany, Berlin Chief Creative Officer Stefan Schulte DDB Germany, Berlin Executive Creative Director Birgit van den Valentyn DDB Germany, Berlin Creative Direction Tim Stuebane DDB Germany, Berlin Creative Direction Rene Gebhardt DDB Germany, Berlin Art Direction Bjorn Kernspeckt DDB Germany, Berlin Art Direction Gen Sadakane DDB Germany, Berlin Art Direction Wulf Rechtacek DDB Germany, Berlin Art Direction Kerstin Kraus DDB Germany, Berlin Art Buying Gesa Birkmann DDB Germany, Berlin Account Director Anke Vera Zink DDB Germany, Berlin Graphic Sebastian Kamp DDB Germany, Berlin Graphic Angelika Mende Modelmaking

QUIQUE THE HEAD Type of Entry: Product & Service Category: Retail and E-Commerce, including Restaurants Title: QUIQUE THE HEAD Advertiser/Client: DIESEL Product/Service: MOWIE MOTORCYCLE HELMETS Entrant Company: SHACKLETON Madrid, SPAIN Sales Promotion/Advertising Agency: SHACKLETON Madrid, SPAIN Состав творческой группы: Имя Компания Должность Pipo Virgos Shackleton Copywriter & Creative Director Francesc Badia Shackleton Art Director & Creative Director Jaume Leis Shackleton Art Director Enric Nel-lo Shackleton Executive Creative Director Oriol Boira Shackleton Account Manager Marc Sallent Shackleton Interactive Director Joaquin Garcia Morato Shackleton Digital Production Manager Manuela Zamora Shackleton Audiovisual Production Manager Cristina Cortizas Shackleton Producer

DRAMA QUEEN Type of Entry: Product & Service Category: Corporate Image & Information Title: DRAMA QUEEN Advertiser/Client: YOUNG DIRECTOR AWARD BY CFP-E /SHOTS Product/Service: YOUNG DIRECTOR AWARDS Entrant Company: TBWA\PHS HELSINKI, FINLAND Sales Promotion/Advertising Agency: TBWA\PHS HELSINKI, FINLAND Состав творческой группы: Имя Компания Должность Francois Chilot CFP-E President Mira Olsson TBWA PHS Copywriter Minna Lavola TBWA PHS Art Director Jacques Vereecken L-A-D-A/Caviar Producer Rogier Hesp L-A-D-A/Caviar Director Karen Bruinsma L-A-D-A/Caviar Producer Hannes Jakobsen Danish Producers' Association Project Manager

STANISLAV Type of Entry: Product & Service Category: Charities, Public Health & Safety, Public Awareness Messages Title: STANISLAV Advertiser/Client: MINISTRY OF JUSTICE Product/Service: CYBERCRIME AWARENESS CAMPAIGN Entrant Company: KONG Amsterdam, THE NETHERLANDS Sales Promotion/Advertising Agency: KONG Amsterdam, THE NETHERLANDS Состав творческой группы: Имя Компания Должность Yacco Vijn Kong Creative Director Peggy Wijtzes Kong Managing Director Trudelies Van Der Poel N=5 Strategy Director Judith Lavalette N=5 Client Service Director Petra De Jong Public Information And Communication Office Senior Advisor Campaign Management Frederike Van Dorst Public Information And Communication Office Advisor Campaign Management Anja Van Zantvoort Ministry Of Justice Policy Advisor Dennis Cohen Ministry Of Justice Communications Consultant Tisha Hoppenbrouwers Kong Project Manager Yacco Vijn Kong Art Director Arno De Jong Kong Freelance Art Director Martijn De Vreeze Kong Freelance Copywriter Christ Bloemheuvel N=5 Av-Producer Roel Welling Comrad Director/Editor Mario Piepenbrink Refunk Online Production

SUPPORT SCENT Type of Entry: Product & Service Category: Charities, Public Health & Safety, Public Awareness Messages Title: SUPPORT SCENT Advertiser/Client: GUIDE DOGS AUSTRALIA Product/Service: SUPPORT FOR THE BLIND Entrant Company: CLEMENGER BBDO MELBOURNE, AUSTRALIA Sales Promotion/Advertising Agency: CLEMENGER BBDO MELBOURNE, AUSTRALIA Состав творческой группы: Имя Компания Должность Ant Keogh Clemenger BBDO Melbourne Executive Creative Director Damina Royce Clemenger BBDO Melbourne Interactive Creative Director Tom Martin Clemenger BBDO Melbourne Creative Team Julian Schreiber Clemenger BBDO Melbourne Creative Team Sevda Cemo Clemenger BBDO Melbourne Agency Producer/Project Manager Nici Henningson/Ricci Meldrum Clemenger BBDO Melbourne Account Management Mary Darzi Clemenger BBDO Melbourne Print Producer Sam Hodgson Clemenger BBDO Melbourne Interactive Producer Mike Hyde Clemenger BBDO Melbourne Strategic Planner Jo Currie Clemenger BBDO Melbourne Project Manager Beci Orpin Designer Amy Gerbhart/Micca Delaney Directors Jody Muston/Micca Delaney/Alex Aslangul Director Of Photography Jane Liscombe/Allison Lockwood Producers Jack Hutchings/ Megan Voevodin/Micca Delaney The Butchery/Tide Edit/Exit Films Editors Karl Richter Level Two Music Music Production Company Eugene Richards Digital Pictures Smoke Operator Digital Pictures Post Production Company The Bon Scotts Music Composer/Arranger Paul Le Couteur/Jack Berryman Flagstaff Studios Sound Designer/Engineer

WHERE WILL 100 000 CONDOMS END UP? Type of Entry: Best Integrated Promotional Campaign Category: Best Integrated Campaign Led by Promotion and Activation Title: WHERE WILL 100 000 CONDOMS END UP? Advertiser/Client: THE STOCKHOLM COUNTY AIDS PREVENTION PROGRAMME Product/Service: SAFE-SEX AWARENESS Entrant Company: ESTER Stockholm, SWEDEN Sales Promotion/Advertising Agency: ESTER Stockholm, SWEDEN Состав творческой группы: Имя Компания Должность Lotta Mellgren Ester Creative Director / Art Director Roger Kempe Ester Chief Executive Officer/Account Executive Daniel Vaccino Ester Copywriter Emma Zetterholm Ester Copywriter Emil Jonsson Ester Art Director Anna Wennerstrom Ester Production Manager Emil Couch Ester Production Manager Ulrika Eriksson Ester Art Director Dennis Hanqvist Ester Graphic Designer Soren Fernholm Armstrong Film Producer / Web Producer Kristofer Palm Queensbridge Web Producer Christian Hernadez Queensbridge Web Producer

JUST CALL US - LIVE Type of Entry: Best Integrated Promotional Campaign Category: Best Integrated Campaign Led by Promotion and Activation Title: JUST CALL US - LIVE Advertiser/Client: CENTRAAL BEHEER ACHMEA Product/Service: INSURANCE COMPANY Entrant Company: DDB AMSTERDAM, THE NETHERLANDS Sales Promotion/Advertising Agency: DDB AMSTERDAM, THE NETHERLANDS Состав творческой группы: Имя Компания Должность Erik Falke DDB Amsterdam Concept - Copywriter Ruben Sonneveld DDB Amsterdam Concept - Copywriter Dennis Baars DDB Amsterdam Concept - Art Director Robert van de Lans DDB Amsterdam Concept - Art Director Jelier en Schaaf Jelier en Schaaf Modelmaker The Setcompany The Stecompany Modelmaker Olaf van der Geld Tribal DDB Amsterdam Art Director Geert-Jan Bijlstra Tribal DDB Amsterdam Art Director Bjorn Diemer Tribal DDB Amsterdam Copywriter Joris Blomjous DDB Amsterdam Illustrator

ESO PHOTOCHAINS Type of Entry: Best Integrated Promotional Campaign Category: Best Integrated Campaign Led by Promotion and Activation Title: ESO PHOTOCHAINS Advertiser/Client: CANON AUSTRALIA Product/Service: CAMERA Entrant Company: LEO BURNETT Sydney, AUSTRALIA Sales Promotion/Advertising Agency: LEO BURNETT Sydney, AUSTRALIA Состав творческой группы: Имя Компания Должность Andy DiLallo Leo Burnett Sydney Executive Creative Director Jay Benjamin Leo Burnett Sydney Executive Creative Director Michael Canning Leo Burnett Sydney Creative Group Head Kieran Antill Leo Burnett Sydney Art Director Kieran Ots Leo Burnett Sydney Digital Creative Director Kieran Ots Leo Burnett Sydney Design Darryl Ward Curious Films Director Nick McGrath Leo Burnett Sydney Developer Tristan Parker Leo Burnett Sydney Digital Producer Rita Galiardi Leo Burnett Sydney Agency Producer Amanda Quested Leo Burnett Sydney Group Account Director Jodi McLeod Leo Burnett Sydney Account Director Keong Seet Leo Burnett Sydney Interface Developer Dominique Hind Leo Burnett Sydney Head of Digital Sean Izzard Photographer

ANDES TELETRANSPORTER Type of Entry: Use of Promo & Activation Category: Event and Field Marketing Title: ANDES TELETRANSPORTER Advertiser/Client: INBEV Product/Service: BEER Entrant Company: DEL CAMPO/NAZCA SAATCHI & SAATCHI Buenos Aires, ARGENTINA Sales Promotion/Advertising Agency: DEL CAMPO/NAZCA SAATCHI & SAATCHI Buenos Aires, ARGENTINA Состав творческой группы: Имя Компания Должность Maxi Itzkoff Del Campo Nazca Saatchi & Saatchi Executive Creative Director Mariano Serkin Del Campo Nazca Saatchi & Saatchi Executive Creative Director Javier Campopiano Del Campo Nazca Saatchi & Saatchi Creative Director Carlos Muller / Bruno Tortolano / Juan Pedro POrcaro Del Campo Nazca Saatchi & Saatchi Art Director Patricio Del Sante Del Campo Nazca Saatchi & Saatchi Copywriter Adrian Aspani / Camilo Rojas / Patricio Martinez Del Campo Nazca Saatchi & Saatchi Agency Producer Primo Production Company CInecolor Editing Company Supercharango Music COmpany Ad Production Booth Designer Maria Lorena Pascual Del Campo Nazca Saatchi & Saatchi Account Executive Leandro Fillol photographer Primo Director

MELTDOWN Type of Entry: Use of Promo & Activation Category: Event and Field Marketing Title: MELTDOWN Advertiser/Client: AICMED Product/Service: ENVIRONMENTAL PRESERVATION Entrant Company: OGILVY & MATHER Kolkata, INDIA Sales Promotion/Advertising Agency: OGILVY & MATHER Kolkata, INDIA Состав творческой группы: Имя Компания Должность Piyush Pandey Ogilvy & Mather Advertising Executive Chairman & Creative Director, South Asia Sumanto Chattopadhyay Ogilvy & Mather Advertising Executive Creative Director, South Asia Sukhendu Mukherjee Ogilvy & Mather Advertising Associate Creative Director Koustuv Chatterjee Ogilvy & Mather Advertising Creative Partner Partha Chowdhury Ogilvy & Mather Advertising Creative Controller Madhumita Chanda Ogilvy & Mather Advertising Copywriter Sayan Mukherjee Ogilvy & Mather Advertising Art Director

GIVING MEMORY Type of Entry: Use of Promo & Activation Category: Event and Field Marketing Title: GIVING MEMORY Advertiser/Client: AFAL CONTIGO Product/Service: ALZHEIMER AWARENESS Entrant Company: CONTRAPUNTO BBDO Madrid, SPAIN Sales Promotion/Advertising Agency: CONTRAPUNTO BBDO Madrid, SPAIN Состав творческой группы: Имя Компания Должность Xisela Lopez Contrapunto BBDO Copy Francesc Coves Contrapunto BBDO Art director Pablo Gonzalo Contrapunto BBDO Art Director Alfonso Ceballos Contrapunto BBDO Art Director Victor Gomez Contrapunto BBDO Creative director Mercedes Lucena Contrapunto BBDO Creative director Andres Martinez Echeverria Contrapunto BBDO Executive Creative Director Alejandro Fata Contrapunto BBDO Executive Santiago Gramunt Contrapunto BBDO Chief Integrated Officer Gema Crespo Contrapunto BBDO Head TV Tamara Torres Blur Producciones Producer

UPREME SECURITY Type of Entry: Use of Promo & Activation Category: Ambient Promotion: Small Scale Title: SUPREME SECURITY Advertiser/Client: SUPREME SECURITY Product/Service: PRIVATE SECURITY COMPANY Entrant Company: ADVICO Y&R Zurich, SWITZERLAND Sales Promotion/Advertising Agency: ADVICO Y&R Zurich, SWITZERLAND Состав творческой группы: Имя Компания Должность Markus Gut Advico Y/R Ag Chief Creative Officer Philipp Skrabal Advico Y/R Ag Executive Creative Director Lars Blochlinger Creative Director Andi Portmann Advico Y/R Ag Copywriter Isabelle Hauser Advico Y/R Ag Art Director Bjorn Blochlinger Art Director Annik Weber Advico Y/R Ag Typographer Daniela Britt Advico Y/R Ag Account Manager

BEER GLOSS Type of Entry: Use of Promo & Activation Category: Ambient Promotion: Small Scale Title: BEER GLOSS Advertiser/Client: HEINEKEN ITALIA Product/Service: BEER Entrant Company: JWT ITALIA Milan, ITALY Sales Promotion/Advertising Agency: JWT ITALIA Milan, ITALY Состав творческой группы: Имя Компания Должность Pietro Maestri JWT Italia Executive Creative Director Bruno Bertelli JWT Italia Creative Director Cristiana Boccassini JWT Italia Creative Director Vito La Brocca JWT Italia Art Director Elisa Binda JWT Italia Copywriter Andrea Farina JWT Italia Art Director Giada Salerno JWT Italia Account Manager Anderson Schimuneck H-art Web Designer Leonardo Piras H-art Content Manager Anna Zuanetti H-art Project Manager

WORLD'S SMALLEST BALLOON Type of Entry: Use of Promo & Activation Category: Ambient Promotion: Small Scale Title: WORLD'S SMALLEST BALLOON Advertiser/Client: REED MESSE WIEN Product/Service: MODEL MAKERS FAIR Entrant Company: OGILVY & MATHER Vienna, AUSTRIA Sales Promotion/Advertising Agency: OGILVY & MATHER Vienna, AUSTRIA Состав творческой группы: Имя Компания Должность Gerd Schulte-Doinghaus Ogilvy & Mather Executive Creative Director Doris Partl Ogilvy & Mather Senior Copywriter Tobias Blineder Ogilvy & Mather Copywriter Philipp Leo Ogilvy & Mather Copywriter Heinz Ploder Ogilvy & Mather Graphic Designer

FOREST FIRES Type of Entry: Use of Promo & Activation Category: Ambient Promotion: Small Scale Title: FOREST FIRES Advertiser/Client: WWF Product/Service: WWF Entrant Company: OGILVY & MATHER COLOMBIA Bogota, COLOMBIA Sales Promotion/Advertising Agency: OGILVY & MATHER COLOMBIA Bogota, COLOMBIA Состав творческой группы: Имя Компания Должность John Raul Forero Ogilvy & Mather Creative Director General Juan Jose Posada Ogilvy & Mather Creative Director General Juan Carlos Gonzalez Ogilvy & Mather Creative Director Margarita Olivar Ogilvy & Mather Creative Director Diego Ortiz Ogilvy & Mather Creative Director Fabio Quiroga Ogilvy & Mather Account Director Juan Carlos Gonzalez Ogilvy & Mather Copywriter Margarita Olivar Ogilvy & Mather Art Director Patricia Mendez Ogilvy & Mather Production Agency Jose Ramirez Rhayuela Films Director Camila Samper Rhayuela Films Production Sandra Herrera Ogilvy & Mather Production Agency

$73.000 BAR TAB Type of Entry: Use of Promo & Activation Category: Ambient Promotion: Small Scale Title: $73.000 BAR TAB Advertiser/Client: BAR AURORA/BOTECO FERRAZ Product/Service: BAR CHAIN Entrant Company: OGILVY BRASIL Sao Paulo, BRAZIL Sales Promotion/Advertising Agency: OGILVY BRASIL Sao Paulo, BRAZIL Состав творческой группы: Имя Компания Должность Anselmo Ramos Ogilvy Brasil Vice President Executive Creative Director Rubens Filho Ogilvy Brasil Creative Director Denis Kakazu Ogilvy Brasil Head of Art Bruno Ribeiro Ogilvy Brasil Art Director Megan Farquhar Ogilvy Brasil Copywriter Cecilia Taioli Ogilvy Brasil Producer Mauricio Granado Ogilvy Brasil Producer Camila Porto Ogilvy Brasil Account Supervisor Samia Paz Ogilvy Brasil Account Supervisor

AMBULANCE/BOAT/HELICOPTER Type of Entry: Use of Promo & Activation Category: Ambient Promotion: Large Scale Title: AMBULANCE/BOAT/HELICOPTER Advertiser/Client: MEXICAN RED CROSS Product/Service: ANNUAL FUNDRAISING DRIVE Entrant Company: JWT MEXICO, MEXICO Sales Promotion/Advertising Agency: JWT MEXICO, MEXICO Состав творческой группы: Имя Компания Должность Manuel Techera JWT Chief Creative Officer Esteban Sacco JWT Executive Creative Director Enrique Codesido JWT Executive Creative Director Gabriel Bello JWT Creative Director Miguel Brito JWT Creative Director Rodrigo Rothschild JWT Copywriter Victor Rojas JWT Art Director Esteban Sacco JWT Art Director

NON-STICK PANS Type of Entry: Use of Promo & Activation Category: Ambient Promotion: Large Scale Title: NON-STICK PANS Advertiser/Client: SUPOR Product/Service: NON-STICK PANS Entrant Company: LEO BURNETT SHANGHAI, CHINA Sales Promotion/Advertising Agency: LEO BURNETT SHANGHAI, CHINA Состав творческой группы: Имя Компания Должность Gordon Hughes / Amanda Yang Leo Burnett Shanghai Executive Creative Director Forest Young Leo Burnett Shanghai Creative Director Amanda Yang / Donna Dong Leo Burnett Shanghai Copywriter Gordon Hughes / Amanda Yang / Forest Young Leo Burnett Shanghai Art Director Dicky Lui Leo Burnett Shanghai Illustrator Lin Wei-jin / Handsome Wong Leo Burnett Shanghai Typographer Sean Qu / Lin Wei-jin / Handsome Wong Leo Burnett Shanghai Designer Eric Dang / Nicholas Siau Photographer

SLEEPLESS AT PLAYGROUND Type of Entry: Use of Promo & Activation Category: Best Use of Merchandising/In-Store Marketing, including Promotional Packaging Title: SLEEPLESS AT PLAYGROUND Advertiser/Client: PLAYGROUND OUTDOOR EQUIPMENT STORES Product/Service: OUTDOOR EQUIPMENT STORES Entrant Company: AKESTAM HOLST Stockholm, SWEDEN Sales Promotion/Advertising Agency: AKESTAM HOLST Stockholm, SWEDEN Состав творческой группы: Имя Компания Должность Andreas Ullenius Akestam Holst Creative Director Hanna Bjork Akestam Holst Copywriter Lars Holthe Akestam Holst Art Director Paul Collins Akestam Holst Intercactive Creative Director Kenneth Adenskog Akestam Holst Account Director Lina Drott Akestam Holst Account Manager Yvan Archimbaud Akestam Holst Art Director Assistant Henrik Adenskog Akestam Holst Production Manager Nisse Axman Akestam Holst Director of Photography and Editing Jonas Gidlund Playground Advertiser's Supervisor

WHOPPER FACE Type of Entry: Use of Promo & Activation Category: Best Use of Merchandising/In-Store Marketing, including Promotional Packaging Title: WHOPPER FACE Advertiser/Client: BURGER KING Product/Service: WHOPPER Entrant Company: OGILVY BRASIL Sao Paulo, BRAZIL Sales Promotion/Advertising Agency: Состав творческой группы: Имя Компания Должность Anselmo Ramos Ogilvy Brasil Chief Creative Director Michel Lent Ogilvy Brasil Executive Creative Director Angela Bassichetti Ogilvy Brasil Creative Director Eduardo Marques Ogilvy Brasil Copywriter Douglas Kozonoe Ogilvy Brasil Art Director Denis Kakazu Ogilvy Brasil Head Of Art Rubens Angelo Ogilvy Brasil Motion Design Giuliano Saade Ogilvy Brasil Film Director Bossa Nova Films Bossa Nova Films Film Production Bamba Music Bamba Music Sound Production Zachary Lee Zachary Lee Voice Over Lucas Zaiden Ogilvy Brasil Art Director

MESSAGE IN A BOTTLE Type of Entry: Use of Promo & Activation Category: Best Use of Merchandising/In-Store Marketing, including Promotional Packaging Title: MESSAGE IN A BOTTLE Advertiser/Client: FUNDACION ALTIUS Product/Service: CHILDREN'S CHARITY Entrant Company: LEO BURNETT IBERIA Madrid, SPAIN Sales Promotion/Advertising Agency: LEO BURNETT IBERIA Madrid, SPAIN Состав творческой группы: Имя Компания Должность Rafa Anton Vitruvio Leo Burnett Executive Creative Director Chacho Puebla Leo Burnett Iberia General Creative Director Fernando Martin Leo Burnett Iberia Creative Director Francisco Cassis Leo Burnett Iberia Creative Director Pablo Cachon Leo Burnett Iberia Copywriter Ana Patricia Ortega Leo Burnett Iberia Copywriter Ricardo Saez Leo Burnett Iberia Art Director Seve Ruiz Leo Burnett Iberia Art Director Ricardo Saez Leo Burnett Iberia Photographer Natacha Martin Leo Burnett Iberia Producer Alvaro Aparicio Leo Burnett Iberia Producer Antonio Ojeda Leo Burnett Iberia Producer

AUGMENTED REALITY BANNERS Type of Entry: Use of Promo & Activation Category: Best Use of Internet/Online Advertising in a Promotional Campaign Title: AUGMENTED REALITY BANNERS Advertiser/Client: BURGER KING Product/Service: BURGER KING Entrant Company: CRISPIN PORTER + BOGUSKY Boulder, USA Sales Promotion/Advertising Agency: CRISPIN PORTER + BOGUSKY Boulder, USA Состав творческой группы: Имя Компания Должность Rob Reilly / Andrew Keller / Jeff Benjamin Crispin Porter + Bogusky Chief Creative Officers Bill Wright / James Dawson-Hollis Crispin Porter + Bogusky Creative Directors Nuno Ferreira / Ryan Wagman Crispin Porter + Bogusky Associate Creative Directors Jeff Benjamin Crispin Porter + Bogusky Interactive Executive Creative Director Chris Kahle / Zac Myrow Crispin Porter + Bogusky Copywriters Michael Ackerman / David Gonsalves / Kristian Luoma / Elias Morales Crispin Porter + Bogusky Art Directors Fabien Dodard Crispin Porter + Bogusky Interactive Designers John Gerweck Crispin Porter + Bogusky Flash Designer Dave Rolfe Crispin Porter + Bogusky Director Of Integrated Production Winston Binch Crispin Porter + Bogusky Managing Director Of Interactive Pam Scheideler Crispin Porter + Bogusky Vice President Group Executive Producer Scott Potter / Tony Tung Crispin Porter + Bogusky Senior Integrated Producers Marc Pelland Crispin Porter + Bogusky Flash Developer Scott Prindle Crispin Porter + Bogusky Interactive Technical Director Jeff Teicher Crispin Porter + Bogusky Associate Experience Director Oscar Llarena Crispin Porter + Bogusky Experience Designer Doug Rayburn Crispin Porter + Bogusky Associate Technical Director

BARE ALL Type of Entry: Product & Service Category: Fast Moving Consumer Goods Title: BARE ALL Advertiser/Client: MARS CHOCOLATE AUSTRALIA Product/Service: M&M'S Entrant Company: CLEMENGER BBDO MELBOURNE, AUSTRALIA Sales Promotion/Advertising Agency: CLEMENGER BBDO MELBOURNE, AUSTRALIA Состав творческой группы: Имя Компания Должность James McGrath Clemenger BBDO Melbourne Executive Creative Director Damian Royce Clemenger BBDO Melbourne Creative Director Damian Royce, Darren Pitt Clemenger BBDO Melbourne Art Director Rohan Lancaster Clemenger BBDO Melbourne Copywriter Karolina Bozajkovska Clemenger BBDO Melbourne Agency Producer TV Jodie Scott, Kelly Hirst Clemenger BBDO Melbourne Agency Producer Print Ricci Meldrum, Sarah Galbraith, Katie Lord Clemenger BBDO Melbourne Account Management Team Joanne Curry, Grace Lum Clemenger BBDO Melbourne Account Management Team Digital Dean Wormald Clemenger BBDO Melbourne Agency Producer - Digital Michael Derepas Clemenger BBDO Melbourne Strategic Planner Jason Byrne Clemenger BBDO Melbourne Producer Bruce Currie Trilobite Director, Animator Marin Johnson Director of Photography, Cinematographer David Rosendale Photographer for Website Michael Beech Clemenger BBDO Melbourne Digital Artist, Programmer, Multimedia Paul Le Couteur Flagstaff Studios Sound Engineer Hub Plus Production Company Clemenger BBDO Melbourne Digital Production Company

ANDES TELETRASNPORTER Type of Entry: Product & Service Category: Alcoholic and Non-Alcoholic Drinks Title: ANDES TELETRASNPORTER Advertiser/Client: INBEV Product/Service: BEER Entrant Company: DEL CAMPO/NAZCA SAATCHI & SAATCHI Buenos Aires, ARGENTINA Sales Promotion/Advertising Agency: DEL CAMPO/NAZCA SAATCHI & SAATCHI Buenos Aires, ARGENTINA Состав творческой группы: Имя Компания Должность Maxi Itzkoff Del Campo Nazca Saatchi & Saatchi Executive Creative Director Mariano Serkin Del Campo Nazca Saatchi & Saatchi Executive Creative Director Carlos Muller / Bruno Tortolano / Juan Pedro Porcaro Del Campo Nazca Saatchi & Saatchi Art Director Patricio del Sante Del Campo Nazca Saatchi & Saatchi Copywriter Adrian Aspani / Camilo Rojas / Patricio Martinez Del Campo Nazca Saatchi & Saatchi Agency Producer Primo Production Company Cinecolor Editing Company Supercharango Music Company AD Production Booth Designer Maria Lorena Pascual Del Campo Nazca Saatchi & Saatchi Account Executive Javier Campopiano Del Campo Nazca Saatchi & Saatchi Creative Director Primo Director Leandro Fillol photographer

BEER GLOSS Type of Entry: Product & Service Category: Alcoholic and Non-Alcoholic Drinks Title: BEER GLOSS Advertiser/Client: HEINEKEN ITALIA Product/Service: BEER Entrant Company: JWT ITALIA Milan, ITALY Sales Promotion/Advertising Agency: JWT ITALIA Milan, ITALY Состав творческой группы: Имя Компания Должность Pietro Maestri JWT Italia Executive Creative Director Bruno Bertelli JWT Italia Creative Director Cristiana Boccassini JWT Italia Creative Director Vito La Brocca JWT Italia Art Director Elisa Binda JWT Italia Copywriter Andrea Farina JWT Italia Art Director Giada Salerno JWT Italia Account Manager Anderson Schimuneck H-art Web Designer Leonardo Piras H-art Content Manager Anna Zuanetti H-art Project Manager

ORCON + IGGY POP Type of Entry: Product & Service Category: Commercial Public Services, incl. Healthcare & Medical Title: ORCON + IGGY POP Advertiser/Client: ORCON BROADBAND Product/Service: BROADBAND Entrant Company: SPECIAL GROUP Auckland, NEW ZEALAND Sales Promotion/Advertising Agency: SPECIAL GROUP Auckland, NEW ZEALAND Состав творческой группы: Имя Компания Должность Tony Bradbourne Special Group Creative Director Rob Jack Special Group Creative Director Heath Lowe Special Group Creative Director Michael Redwood Special Group Managing Director Sascha Mortimer Special Group Agency Producer Hamish Wanhill Special Group Interactive Producer Jules Pakenham Special Group Project Manager Claire Beatson Special Group Strategic Planner Sean McCready Special Group Media Strategist Darryl Ward Curious Film Director / Director Of Photography Matt Noonan Curious Film Executive Producer Luke Haigh Curious Film Editor Andy Mauger Curious Film Producer Nigel Mortimer Curious Film Flame Alfred Figueroa Crescent Moon. Miami. Audio Engineer (USA) John Cooper Liquid Studio Audio Engineer (NZ) Jordan Stone Roundhead Studio Audio Engineer (NZ) Duncan Blair Orcon Head of Brand & Communication David Joyce Orcon Head of Sales & Marketing Scott Bartlett Orcon Chief Executive Officer

ANDES TELETRANSPORTER Type of Entry: Product & Service Category: Commercial Public Services, incl. Healthcare & Medical Title: RELOAD Advertiser/Client: TRICOM Product/Service: BROADBAND INTERNET Entrant Company: PAGES BBDO Santo Domingo, DOMINICAN REPUBLIC Sales Promotion/Advertising Agency: PAGES BBDO Santo Domingo, DOMINICAN REPUBLIC Состав творческой группы: Имя Компания Должность Rodolfo Borrell Pages BBDO Vice President General Creative Director Miguel Pena Pages BBDO Head Of Art Igor Ruiz Pages BBDO Senior Copy Abby Comas Pages BBDO Chief Editor Jenny Ovalles Pages BBDO Account Executive Carmen de los Santos Pages BBDO Account Director Yady Mejia OMD Dominicana Media Supervisor

ANDES TELETRANSPORTER Type of Entry: Product & Service Category: Retail and E-Commerce, including Restaurants Title: HIDDEN SOUND CAMPAIGN Advertiser/Client: ZOO RECORDS Product/Service: ALTERNATIVE MUSIC SHOP Entrant Company: LEO BURNETT Hong Kong, HONG KONG Sales Promotion/Advertising Agency: LEO BURNETT Hong Kong, HONG KONG Состав творческой группы: Имя Компания Должность Connie Lo Leo Burnett Hong Kong Executive Creative Director Brian Ma Leo Burnett Hong Kong Group Creative Director / Art Director Alfred Wong Leo Burnett Hong Kong Creative Director / Copywrtier Wen Louie Leo Burnett Hong Kong Copywrtier Joey Chung Leo Burnett Hong Kong Copywrtier Cyrus Ho Leo Burnett Hong Kong Copywrtier Kenny Ip Leo Burnett Hong Kong Art Director Leo Yeung Leo Burnett Hong Kong Art Director Matthew Kwan Leo Burnett Hong Kong Account Manager

NIKEID. GENERATOR Type of Entry: Product & Service Category: Retail and E-Commerce, including Restaurants Title: NIKEID. GENERATOR Advertiser/Client: NIKE JAPAN Product/Service: FLAGSHIP STORE Entrant Company: BEACON COMMUNICATIONS Tokyo, JAPAN Sales Promotion/Advertising Agency: BEACON COMMUNICATIONS Tokyo, JAPAN Состав творческой группы: Имя Компания Должность Shunsuke Kakinami Beacon communications k.k. Communication Director, Planner, Producer Satoshi Inoue Beacon communications k.k. Account Director Kazz Ishihara Beacon communications k.k. Art Director Shuhei Tsuji Beacon Communications K.k. Copywriter Rhizomatiks, Inc Production Company Seiichi Saito Rhizomatiks, Inc Creative Direcotor, Producer Satoshi Horii Rhizomatiks, Inc Flash Developer, Motion Designer Hiroyasu Kimura Rhizomatiks, Inc Designer Root Communications Inc Production Company Toru Terashima Root Communications Inc Technical Director Tsuyoshi Tanaka Root Communications. Programmer Yosuke Toyoura Nike Japan Client Supervisor, Planner

LOVE CAKE PROJECT Type of Entry: Product & Service Category: Charities, Public Health & Safety, Public Awareness Messages Title: LOVE CAKE PROJECT Advertiser/Client: WORLD VISION JAPAN Product/Service: CHILDREN'S CHARITY Entrant Company: DENTSU Tokyo, JAPAN Sales Promotion/Advertising Agency: DENTSU Tokyo, JAPAN Состав творческой группы: Имя Компания Должность Motomu Ishida Dentsu Creative Director Takashi Fukui Dentsu Creative Director Yoko Okazaki Dentsu Copywriter Marie Ono Dentsu Copywriter Noriko Okamoto Dentsu Art Director Michiko Ishihara Dentsu Agency Producer Tadashi Inokuchi Dentsu Public Relations Planner Akiko Sugiyama Dentsu Public Relations Planner Hidehito Iwai Dentsu Public Relations Planner Yuji Kimura Dentsu Media Planner Taki Corporation Production Company Makiko Hori Designer Yuki Takahashi Designer Kohei Nakamiya Coordinator Koyo Tomita Dentsu Account Executive Yuichi Otsuka Dentsu Account Executive

ANDES TELETRANSPORTER Type of Entry: Product & Service Category: Charities, Public Health & Safety, Public Awareness Messages Title: $73.000 BAR TAB Advertiser/Client: BAR AURORA/BOTECO FERRAZ Product/Service: BAR CHAIN Entrant Company: OGILVY BRASIL Sao Paulo, BRAZIL Sales Promotion/Advertising Agency: OGILVY BRASIL Sao Paulo, BRAZIL Состав творческой группы: Имя Компания Должность Anselmo Ramos Ogilvy Brasil Vice President Executive Creative Director Rubens Filho Ogilvy Brasil Creative Director Denis Kakazu Ogilvy Brasil Head Of Art Bruno Ribeiro Ogilvy Brasil Art Director Megan Farquhar Ogilvy Brasil Copywriter Cecilia Taioli Ogilvy Brasil Producer Mauricio Granado Ogilvy Brasil Producer Camila Porto Ogilvy Brasil Account Supervisor Samia Paz Ogilvy Brasil Account Supervisor

ORCON + IGGY POP Type of Entry: Best Integrated Promotional Campaign Category: Best Integrated Campaign Led by Promotion and Activation Title: ORCON + IGGY POP Advertiser/Client: ORCON BROADBAND Product/Service: BROADBAND Entrant Company: SPECIAL GROUP Auckland, NEW ZEALAND Sales Promotion/Advertising Agency: SPECIAL GROUP Auckland, NEW ZEALAND Состав творческой группы: Имя Компания Должность Tony Bradbourne Special Group Creative Director Rob Jack Special Group Creative Director Heath Lowe Special Group Creative Director Michael Redwood Special Group Managing Director Sascha Mortimer Special Group Agency Producer Hamish Wanhill Special Group Interactive Producer Jules Pakenham Special Group Project Manager Claire Beatson Special Group Strategic Planner Sean McCready Special Group Media Strategist Darryl Ward Curious Film Director / Director Of Photography Matt Noonan Curious Film Executive Producer Luke Haigh Curious Film Editor Andy Mauger Curious Film Producer Nigel Mortimer Curious Film Flame Alfred Figueroa Crescent Moon. Miami. Audio Engineer (USA) John Cooper Liquid Studio Audio Engineer (NZ) Jordan Stone Roundhead Studio Audio Engineer (NZ) Duncan Blair Orcon Head of Brand & Communication David Joyce Orcon Head of Sales & Marketing Scott Bartlett Orcon Chief Executive Officer

LAMBASSADOR Type of Entry: Best Integrated Promotional Campaign Category: Best Integrated Campaign Led by Promotion and Activation Title: LAMBASSADOR Advertiser/Client: MEAT AND LIVESTOCK AUSTRALIA Product/Service: LAMB Entrant Company: BMF Sydney, AUSTRALIA Sales Promotion/Advertising Agency: BMF Sydney, AUSTRALIA Состав творческой группы: Имя Компания Должность Warren Brown BMF Executive Creative Director Dennis Koutoulogenis BMF Copywriter / Associate Creative Director Jake Rusznyak BMF Art Director Jenny-Lee Archer BMF Agency Producer Rebecca Booth BMF Account Director Louise Mawer BMF Account Manager Gerry Cyron BMF Strategic Planner Nicola Patterson Jungleboys Producer Trent O'Donnell Jungleboys Director Scott Pickett Jungleboys Director Hugh Miller Jungleboys Director Of Photography Paul Swain Jungleboys Editor Paul Taylor Sound Reservoir Sound Design Emerald City Post Production Scott Laine Universal McCann Managing Director (New York) Natalie Harvey Universal McCann Client Service Manager (Sydney) Hugo Cutrone Universal McCann Account Manager (Sydney) Sarah Mason Hausmann Public Relations Agency Account Director Jennifer Williams Hausmann Public Relations Agency Senior Account Manager David Thomason and Janice Byrnes Meat and Livestock Australia

SANDWICH Type of Entry: Best Integrated Promotional Campaign Category: Best Integrated Campaign Led by Promotion and Activation Title: SANDWICH Advertiser/Client: PEPSICO Product/Service: WALKERS CRISPS Entrant Company: ABBOTT MEAD VICKERS BBDO London, UNITED KINGDOM Sales Promotion/Advertising Agency: ABBOTT MEAD VICKERS BBDO London, UNITED KINGDOM