10 декабря 2016 г.

Eurobest 2008: Победители в номинации Media

Гран-При
Type Of Entry: Product & Service
Category: Publications & Media
Title: TARGETING THE ZONE OF DISAPPOINTMENT
Advertiser/Client: BBC
Product/Service: BBC IPLAYER
Entrant Company, City: MPG, London
Country: UNITED KINGDOM
Media/Advertising Agency, City: MPG, London
Country: UNITED KINGDOM
Date of 1st Implementation: 24/12/2007
2nd Media/Advertising Agency, City: MEDIA CONTACTS, London
Country: UNITED KINGDOM

Золото
Type Of Entry: Product & Service
Category: Fast Moving Consumer Goods
Title: MUM, COME SIT WITH US
Advertiser/Client: PROCTER & GAMBLE
Product/Service: DISH WASHING LIQUID
Entrant Company, City: MEDIACOM ISRAEL, Ramat Gan
Country: ISRAEL
Media/Advertising Agency, City: MEDIACOM ISRAEL, Ramat Gan
Country: ISRAEL
Date of 1st Implementation: 01/10/2007
Type Of Entry: Product & Service
Category: Other Consumer Goods (including Durable Goods)
Title: IMPOSSIBLE GOALKEEPER
Advertiser/Client: ADIDAS
Product/Service: FOOTBALL KIT
Entrant Company, City: TBWAGERMANY, Berlin
Country: GERMANY
Media/Advertising Agency, City: TBWAGERMANY (180TBWA), Berlin
Country: GERMANY
Date of 1st Implementation: 05/06/2008
Type Of Entry: Product & Service
Category: Other Consumer Goods (including Durable Goods)
Title: IMPOSSIBLE HUDDLE
Advertiser/Client: ADIDAS
Product/Service: FOOTBALL KIT
Entrant Company, City: TBWAGERMANY, Berlin
Country: GERMANY
Media/Advertising Agency, City: TBWAGERMANY (180TBWA), Berlin
Country: GERMANY
Date of 1st Implementation: 05/06/2008
Type Of Entry: Product & Service
Category: Other Consumer Goods (including Durable Goods)
Title: IMPOSSIBLE POSTCARD
Advertiser/Client: ADIDAS
Product/Service: FOOTBALL KIT
Entrant Company, City: TBWAGERMANY, Berlin
Country: GERMANY
Media/Advertising Agency, City: TBWAGERMANY (180TBWA), Berlin
Country: GERMANY
Date of 1st Implementation: 29/06/2008
Type Of Entry: Product & Service
Category: Charities, Public Health & Safety & Public Awareness Messages
Title: TEXT A COFFIN AWAY
Advertiser/Client: MEDECINS SANS FRONTIERES
Product/Service: NON-PROFIT ORGANISATION
Entrant Company, City: SAATCHI & SAATCHI, Stockholm
Country: SWEDEN
Media/Advertising Agency, City: SAATCHI & SAATCHI, Stockholm
Country: SWEDEN
Date of 1st Implementation: 24/09/2007
Type Of Entry: Best Use of Media
Category: Best Use of Ambient Media: Large Scale
Title: IMPOSSIBLE GOALKEEPER
Advertiser/Client: ADIDAS
Product/Service: ADIDAS FOOTBALL
Entrant Company, City: TBWAGERMANY, Berlin
Country: GERMANY
Media/Advertising Agency, City: TBWAGERMANY (180TBWA), Berlin
Country: GERMANY
Date of 1st Implementation: 05/06/2008
Type Of Entry: Best Use of Media
Category: Best Use of Special Events and Stunt/Live Advertising
Title: THE DINOSAUR EXHIBITION CAMPAIGN
Advertiser/Client: ROMANIAN NATURAL HISTORY MUSEUM
Product/Service: "GRIGORE ANTIPA"
Entrant Company, City: LEO BURNETT & TARGET, Bucharest
Country: ROMANIA
Media/Advertising Agency, City: LEO BURNETT & TARGET, Bucharest
Country: ROMANIA
Date of 1st Implementation: 25/01/2008
Серебро
Type Of Entry: Product & Service
Category: Other Consumer Goods (including Durable Goods)
Title: DANCE WITH BOB
Advertiser/Client: SONY ERICSSON
Product/Service: W580I MOBILE PHONE
Entrant Company, City: MEDIAEDGE:CIA, London
Country: UNITED KINGDOM
Media/Advertising Agency, City: MEDIAEDGE:CIA FRANCE, Paris
Country: FRANCE
Date of 1st Implementation: 01/09/2007
Type Of Entry: Product & Service
Category: Financial Services & Commercial Public Services
Title: INTERNET IS MINE
Advertiser/Client: BELGACOM
Product/Service: ADSL INTERNET
Entrant Company, City: PROXIMITY BBDO, Brussels
Country: BELGIUM
Media/Advertising Agency, City: PROXIMITY BBDO, Brussels

Country: BELGIUM
Date of 1st Implementation: 03/09/2008
Type Of Entry: Product & Service
Category: Financial Services & Commercial Public Services
Title: MMS
Advertiser/Client: AMF PENSION
Product/Service: PENSION FUNDS
Entrant Company, City: FORSMAN & BODENFORS, Gothenburg
Country: SWEDEN
Media/Advertising Agency, City: FORSMAN & BODENFORS, Gothenburg
Country: SWEDEN
Date of 1st Implementation: 01/10/2007
Type Of Entry: Product & Service
Category: Charities, Public Health & Safety & Public Awareness Messages
Title: PENNIES FROM HEAVEN
Advertiser/Client: SCLEROSE/THE SCLEROSIS SOCIETY
Product/Service: CHARITY
Entrant Company, City: MEDIAEDGE:CIA, Copenhagen
Country: DENMARK
Media/Advertising Agency, City: MEDIAEDGE:CIA, London
Country: UNITED KINGDOM
Date of 1st Implementation: 07/04/2008
Type Of Entry: Best Use of Media
Category: Best Use of Television/Cinema
Title: ZAOZA'S MAGIC LAUNCH
Advertiser/Client: VIVENDI MOBILE ENTERTAINMENT
Product/Service: PLATFORM FOR DIGITAL CONTENTS
Entrant Company, City: BUZZMAN, Paris
Country: FRANCE
Media/Advertising Agency, City: BUZZMAN, Paris
Country: FRANCE
Date of 1st Implementation: 20/05/2008
Type Of Entry: Best Use of Media
Category: Best Use of Standard Outdoor
Title: INTERACTIVE BUS SHELTERS
Advertiser/Client: T-MOBILE AUSTRIA
Product/Service: MOBILE TELECOMMUNICATIONS PROVIDER
Entrant Company, City: MEDIACOM, Vienna
Country: AUSTRIA
Media/Advertising Agency, City: MEDIACOM, Vienna
Country: AUSTRIA
Date of 1st Implementation: 11/10/2007
2nd Media/Advertising Agency, City: PUBLICIS, Vienna
Country: AUSTRIA
Type Of Entry: Best Use of Media
Category: Best Use of Ambient Media: Small Scale
Title: CRIME SCENE SEAL
Advertiser/Client: BIFFAR DOORS GERMANY
Product/Service: BIFFAR DOORS
Entrant Company: OGILVY FRANKFURT
Country: GERMANY
Media/Advertising Agency: OGILVY FRANKFURT
Country: GERMANY
Date of 1st Implementation: 09/11/2007
Type Of Entry: Best Use of Media
Category: Best Use of Ambient Media: Large Scale
Title: IMPOSSIBLE HUDDLE
Advertiser/Client: ADIDAS
Product/Service: ADIDAS FOOTBALL
Entrant Company, City: TBWAGERMANY, Berlin
Country: GERMANY
Media/Advertising Agency, City: TBWAGERMANY (180TBWA), Berlin
Country: GERMANY
Date of 1st Implementation: 05/06/2008
Type Of Entry: Best Use of Media
Category: Best Use of Ambient Media: Large Scale
Title: 3D-COVER
Advertiser/Client: IKEA DEUTSCHLAND GMBH
Product/Service: IKEA
Entrant Company, City: JUNG von MATT, Hamburg
Country: GERMANY
Media/Advertising Agency, City: JUNG von MATT, Hamburg
Country: GERMANY
Date of 1st Implementation: 10/09/2007
Type Of Entry: Best Use of Media
Category: Best Use of Ambient Media: Large Scale
Title: THE SIT SHIT
Advertiser/Client: STUDIO BRUSSELS
Product/Service: SPONSORSHIP MUSIC FESTIVALS
Entrant Company, City: MORTIERBRIGADE, Brussels
Country: BELGIUM
Media/Advertising Agency, City: MORTIERBRIGADE, Brussels
Country: BELGIUM
Date of 1st Implementation: 01/07/2008
Type Of Entry: Best Use of Media
Category: Best Use of Special Events and Stunt/Live Advertising
Title: TEXT A COFFIN AWAY
Advertiser/Client: MEDECINS SANS FRONTIERES
Product/Service: NON-PROFIT ORGANISATION
Entrant Company, City: SAATCHI & SAATCHI, Stockholm
Country: SWEDEN
Media/Advertising Agency, City: SAATCHI & SAATCHI, Stockholm
Country: SWEDEN
Date of 1st Implementation: 24/09/2007
Type Of Entry: Best Use of Media
Category: Best Use of the Internet /New Media, including Mobile Phones, PDAs etc
Title: ADOPT SCIFI
Advertiser/Client: NBC UNIVERSAL GLOBAL NETWORKS FRANCE SAS / SCIFI
Product/Service: 'SCIFI' TELEVISION NETWORK
Entrant Company, City: MPG, Puteaux
Country: FRANCE
Media/Advertising Agency, City: MPG, Puteaux
Country: FRANCE
Date of 1st Implementation: 01/01/2008 2nd
Media/Advertising Agency, City: HAVAS ENTERTAINMENT, Puteaux
Country: FRANCE
Type Of Entry: Use of Mixed Media
Category: Use of Mixed Media
Title: INTERNET IS MINE
Advertiser/Client: BELGACOM
Product/Service: ADSL INTERNET
Entrant Company, City: PROXIMITY BBDO, Brussels
Country: BELGIUM
Media/Advertising Agency, City: PROXIMITY BBDO, Brussels
Country: BELGIUM
Date of 1st Implementation: 03/09/2008
Type Of Entry: Use of Mixed Media
Category: Use of Mixed Media
Title: WHAT SHOULD I WEAR TODAY?
Advertiser/Client: MANGO
Product/Service: FASHION RETAILER
Entrant Company, City: MPG, Barcelona
Country: SPAIN
Media/Advertising Agency, City: MPG, Barcelona
Country: SPAIN
Date of 1st Implementation: 01/09/2007
Media/Advertising Agency, City: MEDIA CONTACTS, Barcelona
Country: SPAIN
Type Of Entry: Use of Mixed Media
Category: Use of Mixed Media
Title: ADOPT SCIFI
Advertiser/Client: NBC UNIVERSAL GLOBAL NETWORKS FRANCE SAS / SCIFI
Product/Service: 'SCIFI' TELEVISION NETWORK
Entrant Company, City: MPG, Puteaux
Country: FRANCE
Media/Advertising Agency, City: MPG, Puteaux
Country: FRANCE
Date of 1st Implementation: 01/01/2008
Media/Advertising Agency, City: HAVAS ENTERTAINMENT, Puteaux
Country: FRANCE
Бронза
Type Of Entry: Product & Service
Category: Travel, Entertainment & Leisure, Retail including E-Commerce, Restaurants
Title: YOU'VE NEVER SEEN SUCH ACTORS
Advertiser/Client: PROTEATR
Product/Service: PROTEATR
Entrant Company: LEO BURNETT MOSCOW
Country: RUSSIA
Media/Advertising Agency: LEO BURNETT MOSCOW
Country: RUSSIA
Date of 1st Implementation: 01/09/2008
Type Of Entry: Product & Service
Category: Travel, Entertainment & Leisure, Retail including E-Commerce, Restaurants
Title: WORLD'S BIGGEST RACK
Advertiser/Client: IKEA VERMOGENSVERWALTUNG GMBH OSTERREICH
Product/Service: IKEA FURNITURE
Entrant Company: DDB GERMANY BERLIN
Country: GERMANY
Media/Advertising Agency: DDB GERMANY BERLIN
Country: GERMANY
Date of 1st Implementation: 11/08/2008
Type Of Entry: Product & Service
Category: Charities, Public Health & Safety & Public Awareness Messages
Title: RETURN TO SENDER
Advertiser/Client: GOTHENBURG HOMELESS AID
Product/Service: HOMELESS & CHILDREN CHARITY
Entrant Company, City: GOSS, Gothenburg
Country: SWEDEN
Media/Advertising Agency, City: GOSS, Gothenburg
Country: SWEDEN
Date of 1st Implementation: 10/12/2007
Type Of Entry: Product & Service
Category: Charities, Public Health & Safety & Public Awareness Messages
Title: EBAY ATTACK
Advertiser/Client: AMNESTY INTERNATIONAL
Product/Service: AMNESTY INTERNATIONAL
Entrant Company, City: walker, Zurich
Country: SWITZERLAND
Media/Advertising Agency, City: walker, Zurich
Country: SWITZERLAND
Date of 1st Implementation: 26/05/2008
Type Of Entry: Product & Service
Category: Charities, Public Health & Safety & Public Awareness Messages
Title: BLACK BOY WANTING WATER
Advertiser/Client: STUDIO BRUSSELS
Product/Service: MUSIC FOR LIFE CHARITY EVENT
Entrant Company, City: MORTIERBRIGADE, Brussels
Country: BELGIUM
Media/Advertising Agency, City: MORTIERBRIGADE, Brussels
Country: BELGIUM
Date of 1st Implementation: 22/12/2007
Type Of Entry: Best Use of Media
Category: Best Use of Television/Cinema
Title: THE OTHER TEST-DRIVE.
Advertiser/Client: BMW
Product/Service: MINI CLUBMAN
Entrant Company, City: INTERONE WORLDWIDE, Munich
Country: GERMANY
Media/Advertising Agency, City: INTERONE WORLDWIDE, Munich
Country: GERMANY
Date of 1st Implementation: 01/09/2007
Type Of Entry: Best Use of Media
Category: Best Use of Magazines/Newspapers
Title: HEADING FOR HEADLINES
Advertiser/Client: VODAFONE
Product/Service: MOBILE TELECOMMUNICATIONS PROVIDER
Entrant Company, City: OMD SPAIN, Madrid
Country: SPAIN
Media/Advertising Agency, City: OMD SPAIN, Madrid
Country: SPAIN
Date of 1st Implementation: 05/11/2007
Type Of Entry: Best Use of Media
Category: Best Use of Standard Outdoor
Title: TARGETING THE ZONE OF DISAPOINTMENT
Advertiser/Client: BBC
Product/Service: BBC IPLAYER
Entrant Company, City: MPG, London
Country: UNITED KINGDOM
Media/Advertising Agency, City: MPG, London
Country: UNITED KINGDOM
Date of 1st Implementation: 24/12/2007 2nd
Media/Advertising Agency, City: MEDIA CONTACTS, London
Country: UNITED KINGDOM
Type Of Entry: Best Use of Media
Category: Best Use of Standard Outdoor
Title: IMPOSSIBLE POSTCARD
Advertiser/Client: ADIDAS
Product/Service: FOOTBALL KIT
Entrant Company, City: TBWAGERMANY, Berlin
Country: GERMANY
Media/Advertising Agency, City: TBWAGERMANY (180TBWA), Berlin
Country: GERMANY
Date of 1st Implementation: 29/06/2008
Type Of Entry: Best Use of Media
Category: Best Use of Ambient Media: Small Scale
Title: CLEAN COIN
Advertiser/Client: RECKITT BENCKISER DEUTSCHLAND GMBH
Product/Service: CILLIT BANG (HOUSEHOLD CLEANER)
Entrant Company: EURO RSCG DUESSELDORF
Country: GERMANY
Media/Advertising Agency: EURO RSCG DUESSELDORF
Country: GERMANY
Date of 1st Implementation: 15/03/2008
Type Of Entry: Best Use of Media
Category: Best Use of Ambient Media: Small Scale
Title: LUNGS
Advertiser/Client: QUIT
Product/Service: QUIT SMOKING CAMPAIGN
Entrant Company, City: SAATCHI & SAATCHI, London
Country: UNITED KINGDOM
Media/Advertising Agency, City: SAATCHI & SAATCHI, London
Country: UNITED KINGDOM
Date of 1st Implementation: 27/04/2008
Type Of Entry: Best Use of Media
Category: Best Use of Ambient Media: Large Scale
Title: CLEAR VISION IN SNOW AND ICE
Advertiser/Client: ALPINA INTERNATIONAL SPORT + OPTIK-VERTRIEBS
Product/Service: SKI GOGGLES
Entrant Company, City: SCHOLZ & FRIENDS DIALOG GROUP, Hamburg
Country: GERMANY
Media/Advertising Agency, City: SCHOLZ & FRIENDS DIALOGGROUP, Frankfurt
Country: GERMANY
Date of 1st Implementation: 12/12/2007
Type Of Entry: Best Use of Media
Category: Best Use of Special Events and Stunt/Live Advertising
Title: MAN IN PINT GLASS
Advertiser/Client: UK GOVERNMENT - DEPARTMENT FOR TRANSPORT
Product/Service: ANTI DRINK DRIVE CAMPAIGN
Entrant Company, City: LEO BURNETT, London
Country: UNITED KINGDOM
Media/Advertising Agency, City: LEO BURNETT, London
Country: UNITED KINGDOM
Date of 1st Implementation: 01/12/2007
Type Of Entry: Best Use of Media
Category: Best Use of the Internet /New Media, including Mobile Phones, PDAs etc
Title: THE MIND READER
Advertiser/Client: YELLOW PAGES
Product/Service: YELLOW PAGES SITES
Entrant Company: SHALMOR AVNON AMICHAY/Y&R INTERACTIVE TEL AVIV
Country: ISRAEL
Media/Advertising Agency: SHALMOR AVNON AMICHAY/Y&R INTERACTIVE TEL AVIV
Country: ISRAEL
Date of 1st Implementation: 09/12/2007
Type Of Entry: Best Use of Media
Category: Best Use of the Internet /New Media, including Mobile Phones, PDAs etc
Title: FINGERPRINTS - OPENTRACE
Advertiser/Client: ARBEITSKREIS VORRATSDATENSPEICHERUNG
Product/Service: PRIVACY/DATA PROTECTION
Entrant Company: NORDPOL+ HAMBURG
Country: GERMANY
Media/Advertising Agency: NORDPOL+ HAMBURG
Country: GERMANY
Date of 1st Implementation: 30/03/2008


Фестиваль креативной рекламы Eurobest является самым крупным европейским мероприятием подобного рода. Ежегодно Eurobest обеспечивает платформу для дискуссий, обучение, открывая большие возможности для копирайтеров, арт-директоров, руководителей средств массовой информации агентств, клиентов, менеджеров, руководителей учреждений, продюсеров, режиссеров, молодых креаторов и студентов Европы. В 2012 году фестиваль пройдет в пятый раз в Лиссабоне с 28 по 30 ноября.
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